Key Accountabilities (1)
- Participate in the implementation of operations within the scope of the functional array in accordance with the operational orientation of the Investment Banking Division.
- Participate in the development of policies, regulations, processes and guidelines on Marketing operations.
- Implement marketing activities of the Department to promote the image of the company, improve the position and reputation of the company in the market as well as promote sales activities.
- Receive and implement the assigned work plan for each project, specifically:
- Implement internal and external communication activities according to the approved plans, in order to maintain and develop the brand name of Investment Banking Division; on media channels including (but not limited to): print, online, radio, TV, advertising at retail...
- Support the Marketing Director and/or directly implement product marketing programs through press releases, in-depth articles, build press communication plans and manage the quality of content messages;
- Support and/or work with the Marketing Director to build and develop close relationships with press/media agencies;
- Coordinate with relevant departments to implement programs;
- Manage content and coordinate regularly updating relevant information on the official website as well as on the digital channels of the Investment Bank
- Monitor and measure the effectiveness of advertising activities on media channels.
- Perform other related tasks at the request of the leader.
Success Profile - Qualification and Experiences
Degree/Profession
- University degree or above majoring in business administration or marketing.
- International qualifications are preferred.
Experience
- Professional experience: Preferably have worked for at least 5 years in related fields such as marketing, PR, communication.
- Management experience: Experience in management and administration is preferred.
Foreign language: English)
According to Company's regulations from time to time
