Senior Marketer cum SEO

KEY ROLE:

Develop and implement marketing plans for F&B and HORECA channels aligned with business objectives

Plan and execute integrated marketing campaigns (online & offline) to drive brand awareness and customer acquisition

Manage digital marketing activities including social media, paid ads, content, etc.

Coordinate promotions, seasonal campaigns, menu launches, and in-store marketing activities

Work closely with Sales, Operations, and Product teams to support trade marketing and B2B/B2C initiatives

Analyze campaign performance, customer behavior, and sales data; prepare reports and optimization proposals

Conduct market research, customer insights analysis, and competitor benchmarking within F&B/HORECA

Manage marketing materials, POSM, and brand assets to ensure consistent brand identity

Coordinate with agencies, suppliers, and external partners

Control marketing budgets and timelines for assigned projects

REQUIREMENTS:

Bachelor's degree in Marketing, Business Administration, Hospitality Management, or related fields

23 years of marketing experience, preferably in F&B, HORECA, Hospitality, or Retail, ect

Good understanding of F&B/HORECA market dynamics, customer behaviors, and trade marketing

Hands-on experience with digital marketing channels (Social Media, Ads, Content, Email/CRM)

Strong analytical, planning, and project management skills

Good communication, negotiation, and presentation skills

Ability to work independently and in a fast-paced environment

Good command of English (written and spoken) is a plus

SALARY: NEGOTIATE(From 15mil++)