Company Description
Central Retail in Vietnam, established in 2012, is the largest multi-format foreign retailer in the country with over 300 stores and 43 malls spanning 26 provinces and cities. With more than 1.3 million square meters of retail space, the company provides career opportunities for nearly 13,500 employees and is a significant contributor to Vietnam's socio-economic development. Central Retail is committed to improving the quality of life in Vietnam through Corporate Social Responsibility (CSR) initiatives and partnerships with local communities and SMEs. The company's efforts have been widely recognized by the Vietnamese government.
Role Description
1.B2B Acquisition:
- Identify and approach potential business customers through cold calls, emails, and networking.
- Conduct market research to identify potential target businesses.
- Prepare and deliver tailored sales presentations and proposals that align with customer needs and the company's direction.
- Negotiate terms of sales agreements and successfully close deals.
- Build a pipeline of qualified leads and ensure consistent follow-up to maximize conversion rates.
2.Client Management:
- Build and maintain strong, long-term relationships with existing and new customers.
- Regularly communicate with customers to understand their needs and propose tailored solutions.
- Provide exceptional post-sales support, ensuring customer satisfaction and fostering loyalty.
- Address and resolve client inquiries or issues promptly and professionally.
- Actively track client activity to identify upselling or cross-selling opportunities.
3.Sales Performance Tracking:
- Monitor and report on sales performance metrics, including acquisition rates and retention trends.
- Use CRM tools to manage client interactions, track pipeline progress, and streamline communication.
- Stay updated on market trends and competitor activities to identify new opportunities.
- Support management with insights and recommendations to improve sales processes.
Relevant Experience:
- 2-4 years of experience in Key Account / Wholesale / B2B experience in the FMCG/Fashion industry
- Strong negotiation, communication, and relationship-building skills
- Demonstrable track record of over-achieving quota
- Strong problem-solving ability.
- Ability to work independently and withstand pressure.
- English proficiency.
Competency:
Technical: Proficiency in B2B sales strategies, CRM tools, and market research techniques.
Operational: Strong pipeline management, sales tracking, and data-driven decision-making.
Managerial: Ability to negotiate, build client relationships, and drive business growth.
Human & Cultural: Excellent communication, customer-centric mindset, and adaptability to market trends.
