Job Summary
The (Senior) Digital Executive is responsible for the state of the agency's relationship and performance with assigned clients. S/He ensures that all recommendations drive our clients business whilst generating a strong commercial return. S/He is leading excellence in the Mx (Media Experience) services delivery.
Responsibilities
- Develop media campaign approach that align with the broader communication plan.
- Leverage expertise in Vietnam's media landscape and digital channels to create effective solutions.
- Plan and allocate budgets for quarterly and annual media initiatives.
- Drive strategic and tactical innovation across digital platforms, including display, video, search, mobile, social, and programmatic.
- Oversee campaign execution, collaborating with media owners, agency partners, and internal teams to ensure timely delivery.
- Utilize measurement systems to assess ROI and track performance against KPIs.
- Analyze project outcomes to refine future strategies.
- Manage financial processes, including client setup and invoicing.
- Take full ownership of ad campaign execution, performance tracking and reporting.
- Support the team in delivering high-quality client service and meeting deadlines.
- Continuously update industry knowledge and foster strong relationships with publishers and vendors.
Requirements
- From 1-4 years of experience in digital/media execution, either at a media agency, in-house client team, or media owner. Media agency experience is preferred.
- Knowledge of the industry, market dynamics, brands, and consumer behavior in Vietnam.
- Good understanding of digital channels and ad platforms.
- Strong communication skills with proficiency in English.
- Detail-oriented and comfortable working with numbers and data.
- Quick learner with the ability to adapt in a fast-paced environment.
- Capable of multitasking and performing under high pressure.
- Leadership skills with the ability to guide, support, and coordinate team members.
Thank you for your time and enthusiasm in our career opportunities.
Please kindly note that shortlisted candidates will be contacted within 3 weeks of application. Alternatively, we will reach out to you when another suitable chance arises in the future.
