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We are looking for a Senior Creative Planner who can combine strategic thinking with creative ideation to develop impactful communication campaigns. This role will focus on researching market insights, building strong campaign concepts, and collaborating with internal teams and external partners to deliver effective IMC plans.
Key ResponsibilitiesConduct market and audience research to identify insights that support strategic and creative planning.
Develop creative ideas, concepts, and campaign directions that align with client objectives and brand positioning.
Work closely with Media, Account, and other internal teams to ensure the creative strategy is aligned with media execution and client expectations.
Develop content and creative guidelines for social channels to ensure consistency in messaging and storytelling.
Collaborate with external vendors and partners such as PR agencies, KOL/KOC networks, production houses, and other partners to execute integrated marketing campaigns.
Contribute to the development of IMC (Integrated Marketing Communication) plans and ensure the creative idea is effectively translated across different channels.
Requirements34 years of experience in creative planning, strategic planning, or related roles in advertising/marketing agencies.
Strong ability to develop creative concepts based on strategic insights.
Experience working with integrated campaigns across digital and offline channels.
Excellent presentation and communication skills in both Vietnamese and English.
Ability to collaborate with multiple teams and manage creative workflows effectively.
3. COMPENSATION & BENEFITS
Full-salary insurance application.
13th salary
Company trip
Other added benefits by special occasions
Sponsor fee to get certification from Tiktok, Meta
Opportunity to work and get training in a dynamic, innovative environment within a leading APAC digital marketing group.
Direct exposure to advanced AI-powered tools and Martech platforms.
Career development opportunities and clear promotion pathways.
Young, collaborative, and fast-moving working environment.
HOW TO APPLY
Job ID: 144461633