We're Hiring: Senior Creative Designer (Growth & Lifecycle)
- Location: Hybrid | Ho Chi Minh, Vietnam (must work U.S. hours)
- Employment Type: Contractor | Full-time
- Reporting To: Design Lead (U.S.)
- Teams Supported: Growth & Lifecycle (within Product)
Role Overview
We are hiring a Senior Creative Designer to execute high-quality, repeatable design across paid growth and lifecycle channels for a premium health and wellness company.
This is an execution-focused role with clear ownership boundaries:
- Work prioritization is set by the Growth and Lifecycle teams.
- Design standards and brand consistency are owned by the U.S.-based Design Lead.
Your responsibility is to deliver clear, trustworthy, on-brand creative with speed, accuracy, and consistency.
Key Responsibilities
Paid Growth (50%)
- Design paid advertising creative for performance channels (Meta, Google, YouTube, partnerships).
- Execute from structured briefs with discipline and attention to detail.
- Build reusable ad templates and component systems.
- Support rapid iteration while maintaining brand quality.
Lifecycle & Retention (50%)
- Design lifecycle and email assets (onboarding, engagement, retention).
- Create calm, human, and trustworthy visual language.
- Build reusable lifecycle and email components.
- Maintain consistency across user journeys.
Design Systems & Execution
- Build and maintain component libraries in Figma.
- Apply neutral color palettes, restrained typography, and authentic imagery.
- Ensure consistency across Growth and Lifecycle touchpoints.
- Incorporate feedback from the Design Lead efficiently and professionally.
AI-Enabled Design
- Use modern AI tools to support design production and iteration.
- Build repeatable workflows for resizing, versioning, and adaptation.
- Apply strong design judgmentAI should enhance quality, not replace standards.
How You'll Work
- Prioritization: Set by Growth and Lifecycle teams.
- Approvals: Growth/Lifecycle approve for speed; Design Lead reviews for consistency.
- Cadence: Weekly syncs, clear briefs, minimal meetings.
- Working Style: Fast execution with high quality and attention to detail.
Qualifications
Required
- Senior-level execution experience; able to work independently and reliably.
- Strong portfolio in health, wellness, or premium lifestyle brands.
- Experience designing paid acquisition creative.
- Experience with email and lifecycle design.
- Strong English communication skills (written and spoken).
- High proficiency in Figma.
Preferred
- Experience working with U.S. or European companies.
- Clear Western design sensibility (restraint, clarity, effective use of space).
- Experience building reusable design systems and templates.
- Comfortable collaborating across time zones with U.S.-based teams.
This Role Is Not
- A branding or re-branding role.
- Trend-driven or experimental design.
- Social-first or influencer-led creative.
This role is focused on trust, consistency, and execution at scale.
What Success Looks Like
- Paid ads perform without compromising brand trust.
- Lifecycle emails feel calm, credible, and intentional.
- Design systems reduce rework and increase delivery speed.
- Teams move faster with fewer revisions.
- The brand appears consistent across all customer touchpoints.
