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CONTENT STRATEGY AND PLANNING
Understand insights from the target audience research and combine with our brand positioning to propose strategic content direction
Develop effective content strategy, content plan, content timeline with detailed pillars and angles to deliver objectives of the brief
Design detailed implementation plan with specific directions for both angles and formats and respective channels
Stay up-to-date with industry trends and apply the new knowledge to work on content strategies and tactics.
CONTENT WRITING AND TEAMWORK
Work closely with Strategic Planner and Account team to transform the campaign ideas into communication framework, content strategy, content planning and content
execution plan
Work directly with Designer to create materials for campaigns including content for print, digital, social, activation,TVC, website etc...following the creative idea and strategy.
Support to edit the content produced by other teams if necessary
Well manage the schedule to ensure that all content is delivered on time and meets the
required quality standards
CREATIVE BIG IDEA/ UMBRELLA CONCEPT
Taking ownership of copywriting and big idea development for content team
Guiding & providing art direction for design team
Managed the end-to-end content production process, from pre-production and on-set supervision to post-production, ensuring creative quality was maintained throughout.
REQUIREMENTS:
At least 3 years experience in Content Marketing or similar positions
Having a deep knowledge of Content Marketing and having a passion to grow further in this career path
Understanding of marketing channels in terms of target audiences, pros and cons, and best practices to produce winning content for each channel
Excellent writing skills for a diversity of forms such as social posts, video scripts, articles
Great teamwork and communication skill
Experiences in marketing agency or having knowledge of marketing agency business
Experiences in academic writing
Good project management & time management skills
BENEFITS:
Competitive salary and providing unlimited commissions based on profits
13th month salary, Tet bonus, KPI bonus
Annual Paid Leave (12 days)
Insurance Package
Company Trip
Opportunities to learn more about leadership,
entrepreneurship and technical areas of digital marketing.
Commuting allowance, public relations allowance
Work in a striving to be better environment
Working hours: 09:00 18:00 Monday to Friday
Working location: 244 Cong Quynh Str, Pham Ngu Lao Ward, District 1, HCMC.
Job ID: 143295443