About ADA
ADA is a leading data and artificial intelligence (AI) company that designs and executes integrated digital, analytics, and marketing solutions. We operate in 12 markets in Asia and partner with leading brands to drive their data and digital maturity.
JOB PURPOSE (Brief summary of the position ie why the position exists)
The Sr. Commercial Manager - eCommerce is responsible for leading the commercial team in the development and execution of strategies to drive sales and profitability on eCommerce platforms such as Lazada and Shopee, along with other local eCommerce marketplaces. The Commercial Manager will work closely with the Head of Commercial and other departments to optimize product listings, pricing, and promotional activities to increase customer engagement and revenue.
Accountabilities / Key Responsibilities
Please list in brief and concise statements the accountabilities / key responsibilities of the position
- Develop and implement eCommerce strategies to drive sales and profitability on Lazada and Shopee, along with other local eCommerce marketplaces
- Work closely with Commercial Director and other departments to optimize product listings, pricing, and promotional activities to increase customer engagement and revenue
- Monitor and analyse eCommerce market trends, customer behaviour, and competitor activities to identify opportunities for growth
- Lead the commercial team in the execution of eCommerce initiatives and ensure goals are met
- Prepare and present reports on sales performance, market trends, and other relevant data to senior management
- Monitor and improve the profitability performance of respective brands and areas
- Continuously improve eCommerce processes and systems to increase efficiency and effectiveness
- Collaborate with other teams such as marketing, logistics, and customer service to ensure a seamless customer experience
QUALIFICATIONS, EXPERIENCE & SKILLS / COMPETENCIES
QUALIFICATIONS (List Down The Minimum Qualifications Required)
Bachelor's degree in business administration, Marketing, or related field
EXPERIENCE (List down the minimum years and type of experience required)
Minimum of 6+ years experience in eCommerce, with at least 3 years in a management role
Strong understanding of eCommerce platforms, marketplaces and trends
Proven track record of driving sales and profitability on eCommerce platforms
Excellent leadership, communication, and problem-solving skills
Strong analytical skills, preferable with P&L knowledge
Ability to work in a fast-paced and dynamic environment
Skills / Competencies
TECHNICAL COMPETENCIES / SKILLS
Familiarity with E-commerce platforms such as Lazada, Shopee, and other local marketplaces is a plus.
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