Senior Account Executive

Company Description

ICON MEDIA is a young, dynamic agency specializing in advertising, creative, and social media solutions for businesses of all sizes. With a focus on delivering high-quality services, ICON MEDIA has established a reputation for innovative, effective solutions tailored to its clients unique needs.

Over the years, ICON MEDIA has collaborated with numerous well-known clients, and has received multiple awards for its outstanding work. At ICON MEDIA, we value creativity, collaboration, and a passion for excellence. If you're seeking a challenging and rewarding career opportunity in a dynamic, fast-paced, and growing company, we invite you to apply.

• Job Type: Full-time, 9:30 – 18:30 from Monday to Friday.
• Location: 18- 20 B4 Street, An Khanh Ward, Thu Duc City, Ho Chi Minh City

Learn more about us on Facebook at https://www.facebook.com/ICONMEDIAVN and on our website at www.iconmedia.vn.

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Role overview

We are looking for a Senior Executive/ Account executive to manage end-to-end influencer booking and coordination, with a strong sense of social-first content creation. You will work closely with creators, communities, and ICON's internal creative and planning teams to ensure influencer content is not only delivered on time, but also relevant, engaging, and on-brief for social platforms.

Key responsibilities

1. Influencer scouting & booking

• Source, evaluate, and recommend influencers/KOLs/KOCs
• Build influencer shortlists aligned with campaign objectives, audience, and platform behaviors.
• Negotiate fees, usage rights, timelines, and deliverables with influencers and management agencies.
• Manage contracts, payments, and booking documentation.

2. Influencer briefing & content development

• Guide influencers on content angles, hooks, formats, and storytelling suitable for each platform.
• Ensure influencer content aligns with brand tone, campaign message, and social trends.
• Provide constructive feedback to influencers to improve content quality before posting.

3. Campaign execution & management

• Coordinate influencer content timelines, posting schedules, and approval processes.
• Monitor content production and publishing to ensure accuracy and compliance.
• Manage day-to-day communication with influencers and partners during campaign execution.
• Handle changes, delays, or risks proactively and professionally.

4. Reporting & Learning

• Track influencer performance (reach, engagement, sentiment, content quality).
• Consolidate post-campaign reports and key learnings.
• Build influencer and content benchmarks for future campaigns.

Requirement

● At least 01 years (Executive) or 2–3 years (Senior Executive) experience in influencer marketing,

social media, or content agencies.

● Hands-on experience booking and managing influencers and communities.

● Strong understanding of social content formats, trends, and creator behaviors.

● Ability to judge content quality — what works, what doesn't, and why.

● Good communication and negotiation skills with creators and partners.

● Organized, detail-oriented, and comfortable managing multiple campaigns.

● Able to work collaboratively with creative, planning, and account teams.

Why join ICON

● Work on leading brands and culturally relevant campaigns.

● Collaborate with strong project, strategy and creative teams.

● Dynamic opportunity to grow in IMC/social industry.

● A fast-paced, social-first environment where your content judgement truly matters.