Role Description
The Retail Operations Assistant Manager is responsible for managing field force operations, policies, expenses, incentive programs, reporting, and field force agency management to support effective retail execution and operational efficiency. This role works closely with Sales Channel Retail teams, agencies, and cross-functional stakeholders to optimize field force effectiveness and support business growth.
Key Responsibilities
- Ensure proper deployment and execution of FF policies, including but not limited to salary and KPI schemes, annual benefits, travel policies, and sell-out audit processes.
- Collaborate with Product Departments to develop and implement add-on sales incentive programs and sales contests for Promoters, Merchandisers and Local Sales Representatives (LSR).
- Verify sell-out performance data and ensure accurate calculation and payout of incentives.
- Consolidate and track sell-out targets by channel and by position (PS/ME/FFTL/LSR).
- Consolidate operational data and market insights to prepare weekly and monthly reports.
- Track and manage FF expenses and settlement processes in compliance with company policies and procedures.
- Conduct monthly review meetings with Sales Channel Retail teams and agencies to evaluate FF performance and develop action plans for continuous improvement.
- Monitor agency performance and ensure KPI compliance.
- Support ad-hoc projects and perform other tasks assigned by the line manager.
Qualifications
- Bachelor's degree in Business Administration, Trade Marketing, Finance, Accounting, or a related field.
- Minimum 3 years of experience in Consumer Electronics, Retail Operations, Sales Operations, Trade Marketing, or FMCG industries.
- Proficiency in English.
- Good at Microsoft Office (Word, Excel, Power Point)
- Effective collaboration, communication, reporting, and task prioritization skills.
- Data-driven mindset with attention to detail.
