Own positioning, ICP, messaging, and revenue-driving campaigns for our AI Cloud business. Work cross-functionally with Product, Sales, Engineering, and Operation teams to drive pipeline growth, product adoption, and cloud usage.
This is a revenue-impact role - not content marketing.
Key Responsibilities
- Define ICP, value proposition, and messaging
- Build and execute GTM campaigns (vertical & use-case driven)
- Enable Sales (deck, battlecard, objection handling)
- Lead product launches, workshops, technical training
- Analyze funnel performance and build insight dashboards
- Improve customer journey and increase product usage
- Drive cross-functional initiatives (compliance, training, community)
Requirements:
1. Experience
- 23 years in B2B Tech (Cloud, ICT preferred)
- Background in Product Marketing, Product Owner, or Project Management
- Strong understanding of B2B funnel & product lifecycle
2. Tools & Skills
- HubSpot, Salesforce, or Zoho
- Excel + BI tools (Power BI, Looker, similar)
- Strong analytical & detail-oriented mindset
3. Nice to have
- Cloud domain knowledge
- Comfortable applying AI tools (ChatGPT, Claude, etc.)
