Product Manager
Job Summary
To drive the development, management, and successful market delivery of Consumer Electronics / ICT / Visual products that meet customer needs, enhance the company's product portfolio, and contribute to the organization's mission of providing cutting-edge, competitive technology solutions in the visual presentation and communication industry
Key Accountabilities:
a) Product Strategy and Planning
- Develop and execute the product roadmap for projector products, considering market trends, customer needs, and technological advancements.
- Conduct market research, competitor analysis, and gather customer feedback to identify opportunities and gaps in the market.
- Collaborate with cross-functional teams (marketing, sales) to define product requirements and prioritize features.
b) Product Development and Launch
- Lead the end-to-end product development lifecycle from concept to launch, ensuring adherence to timelines and quality standards.
- Coordinate with marketing and sales to develop Go-to Market strategies, product positioning, pricing strategies, and promotional activities.
c) Market Analysis and Optimization
- Continuously monitor market trends, customer feedback, and competitor activities to identify areas for product improvement or new opportunities.
- Analyse sales data, customer surveys, and other metrics to make data-driven decisions for product enhancements or feature updates.
- Propose and implement strategies for product optimization, pricing adjustments, or feature additions based on market feedback.
d) Performance Measurement and Reporting
- Establish key metrics and KPIs to measure the success of product initiatives, track progress, and provide regular reports to stakeholders.
- Analyse performance metrics, prepare reports, and present findings to senior management to demonstrate product performance and recommendations for improvement.
- Timely and accurate reports on key product metrics, including sales performance, customer feedback, and market share.
- Implement feedback mechanisms to gather insights from customers, sales teams, and other stakeholders for continuous improvement.
Key Job Requirements
a) Job / Skills Competencies
- Channel management, product marketing, product lifecycle management market analysis, competitor assessment, and customer insights skills
b) Critical Work Experience
- Over 1-3 years of working experience in channel management, product marketing, and end-user management in consumer electronics / ICT / visual instruments line.
- Recent graduates are welcome to apply (training will be provided)
- Proven track record in leading successful product launches or improvements
- Experience in market analysis, competitor assessment, and customer insights
- Knowledge of B2B / B2C / Retail Sales
c) Qualifications
- Degree / Diploma in Business Administration, Information Technology, Electrical Engineering, Electronics, Mechatronics, or Automations, Telecommunications.