JOB DESCRIPTION:
The Product Manager takes end-to-end ownership of the development and success of Mobile App products at Maple Labs — from identifying opportunities and building products from 0→1 to driving growth, optimization, and scale. This role can be considered the mini CEO of the products they own.
1/ Product Strategy & Business Ownership
- Develop product strategies and development plans across Maple Labs Mobile App ecosystem.
- Research global markets, including user needs, trends, competitors, market size, and new product opportunities.
- Define target users, product positioning, product strategy, roadmap, and go-to-market strategy.
- Take ownership of key product outcomes, including user growth, retention, engagement, monetization, and overall business performance.
- Collaborate with Growth/Marketing teams to develop product growth strategies and marketing plans.
2/ 0→1 Product
- Proactively identify and propose new product ideas with strong potential in global markets.
- Conduct market validation, competitor research, user research, and business potential assessment before investing in product development.
- Define the MVP, core value proposition, feature scope, and success metrics for new products.
- Lead products through the full journey from Idea → Validation → MVP → Launch → Product-Market Fit → Scale.
- Continuously experiment, measure, and iterate based on real-world data and user feedback.
3/ Product Ownership & Leadership
- Own the entire product lifecycle from concept and launch through continuous optimization.
- Define objectives, prioritize features, and make product decisions based on user value, business impact, and data.
- Lead cross-functional collaboration across Product, Engineering, Design, QA, Growth, and BI/Data teams to ensure product quality and successful outcomes.
- Proactively remove blockers, manage risks, and drive effective execution across teams.
- Monitor user feedback and product performance and continuously improve the product experience.
- Data, Internal Platforms & Strategic Initiatives
- Collaborate with BI/Data teams to analyze user behavior and business performance and identify optimization opportunities.
- Lead or contribute to the development of Internal Platforms, automation solutions, and tools that improve operations and support growth.
- Identify internal pain points and propose appropriate Product/Technology solutions.
- Contribute to strategic product initiatives that support Maple Labs long-term growth objectives.
Requirements
- 5+ years of experience in Product Management/Product Ownership, preferably with end-to-end product ownership.
- Proven experience building consumer mobile apps; 0→1 product experience is a strong plus.
- Strong understanding of mobile app markets, users, UI/UX, and product strategy.
- Data-driven mindset with experience analyzing key metrics such as Retention, Conversion, LTV, Crash/ANR, and user funnels.
- Hands-on experience with Firebase or similar Product Analytics tools.
- Knowledge of IAA, IAP, Subscription, Google Play/App Store ecosystems is preferred.
- Technical understanding of APIs, databases, SaaS, AI, or Internal Platforms is a plus.
Why You'll Love Working Here:
- Salary & Benefits
- 100% salary during probation
- 13th-month salary
- Performance bonus
- Health & Insurance:
- Social, Health & Unemployment Insurance
- Premium health insurance
- Working environment:
- MacBook Pro & external monitor provided
- Dynamic, friendly & flexible working environment
- Company trips, team bonding, monthly events & internal clubs
- Daily snacks & drinks, with opportunities to work alongside a high-performing team
Address: B00.11-B.0012 Sarica, No. 6, D9 Street, An Loi Dong Ward, Thu Duc District, Ho Chi Minh City.
Email: [Confidential Information]
