PR & Branding Executive

About Chicilon Media

Founded in 2006, Chicilon Media is one of Vietnam's leading Digital Out-of-Home (DOOH) advertising companies, delivering innovative and data-driven media solutions across major cities nationwide.

With over 30,000 digital screens across more than 4,000 buildings and residential complexes, we connect top local and international brands with millions of consumers daily.

Our mission is to redefine modern communication by combining creativity, technology, and measurable results strengthening meaningful connections between brands and audiences.

About the Role

Drive and manage Chicilon Media's corporate image through strategic communication and brand reputation initiatives.

Collaborate with partners and internal teams to enhance brand presence with impactful storytelling and communication.

Key Responsibilities

Develop and execute PR strategies to enhance Chicilon Media's brand reputation and visibility.

Create high-quality communication content: press releases, speeches, key messages, and media statements.

Manage relationships with journalists, media agencies, and industry partners.

Monitor brand mentions, public sentiment, and media trends; recommend timely actions.

Ensure brand consistency across all channels and communication materials.

Support development of brand materials, presentations, case studies, and storytelling content.

Coordinate branding activities such as corporate events, conferences, sponsorships, and external engagements.

Evaluate communication/branding proposals and conduct market and competitor research to optimize strategies.

Collaborate closely with internal teams and partners to execute integrated communication initiatives.

Support corporate-level communication projects and other tasks assigned by the Brand Management Department.

Requirements

• Bachelor's Degree in Communications, Public Relations, Marketing, Journalism, Branding, or related fields.
• Minimum 45 years of experience in PR, branding, corporate communications, or media-related roles.
• Strong strategic thinking, brand awareness, and ability to evaluate communication/branding proposals.
• Excellent writing, storytelling, and presentation skills.
• Ability to build and maintain relationships with media, agencies, and external partners.
• Proactive, detail-oriented, adaptable, and able to work under pressure.
• English proficiency is an advantage.

Compensation & Benefits

• Competitive salary package commensurate with experience.
• Full welfare benefits including meal and parking allowance, annual team building, paid leave, and social insurance as required by law.
• Opportunities for continuous training and professional development.
• A collaborative, creative, and growth-oriented working environment with clear career advancement paths.