Parts Marketing Officer

The Parts Marketing Officer is responsible for implementing Parts Marketing Strategy in order to increase Caterpillar Parts sales, profitability and customer satisfaction.

1. Prepare market surveys including the gathering of data, carrying out preliminary analysis and preparing reports on Product Support opportunities. Analyze problems / opportunities and recommend sales strategies to improve Parts sales efforts.

2. Assist with concept initiation, designing, preparation, implementation and control of sales marketing Strategies specifically related to the company Product Support marketing Strategies for BU(Machinery & Mining).

3. Work with BU to make monthly reports on marketing programs status

5. Analyze and report significant competitive activities affecting sales of relevant Caterpillar parts.

6. Pay regular visit to branches and customers sites to gather sales and market information.

7. Develop and maintain rapport with Business Units and Support Groups in order to maximize PS sales.

8. Developing Marketing & promotional materials, implementing Advertising & promotional programs relating to the company's product Support activities.

Requirements:

• 2 years of experience in Product Marketing, Trade Marketing, Sales Support, Sales Admin, Business data analysis.
• Data Analytics skills
• Good Communication and interpersonal skills
• Teamwork
• Problem Solving skill
• Good English
• Good computer skill
• Eager to learn.