I. About Company
My client is a fast-growing Marketing Services based in Bangkok, specializing in delivering innovative marketing agencies across multiple industries, including finance, cryptocurrency & blockchain technology, AI and beyond. Backed by strong financial investment and a wide range of industry experts, we have quickly scaled our operations to meet the high standards required for upcoming international projects.
II. Benefits
- Salary range: 2,000 - 5,000 USD/ Nego
- Employee Support: Assistance with accommodation, living expenses.
- Home Visit Support: Financial assistance for employees to visit home.
- Competitive Salary: A salary package that reflects your skills, experience, and contributions to the company
- Essential Equipment: Provision of necessary work equipment, including Monitor, MacBook and iPhone
- Development: Continuous development of hard and soft skills through work and professional training
- Holiday Bonus: A holiday and New Year bonus to recognize your hard work and dedication
- Inclusive Environment: A professional, dynamic, and inclusive workplace culture that fosters collaboration and innovation
- Life experience: Enjoy the new culture, living environment in Thailand.
III. Key Responsibilities:
- Formulate and execute an advanced website strategy that enhances user experience and drives conversions, analyzing performance and recommending data-driven enhancements.
- Collaborate with design and development teams to deliver captivating and search engine optimized website content.
- Partner with the digital agency to develop and execute a comprehensive paid media strategy across various platforms, targeting relevant audiences and driving measurable results.
- Analyze campaign performance metrics, make data-driven adjustments, and optimize ROI across various paid media platforms.
- Oversee the planning, implementation and performance of paid media campaigns and strategy, and make data-driven adjustments to optimize campaign performance.
- Conduct in-depth market research and competitor analysis to identify new opportunities and optimize campaign performance.
- Oversee the creation of compelling email content, subject lines, and CTAs to drive engagement and conversion rates.
- Build and maintain an email marketing calendar to ensure timely and relevant communication with target audiences.
- Develop and execute a sophisticated email marketing plan, focusing on segmentation, automation workflows, and performance measurement.
- Utilize advanced analytics techniques and attribution modeling to gain a comprehensive understanding of audience behavior and campaign effectiveness.
- Evaluate, implement, and manage marketing technology tools and platforms to enhance digital marketing capabilities.
- Collaborate with cross-functional teams to ensure data accuracy, consistency, and alignment with overall business goals.
- Utilize advanced analytics techniques, such as cohort analysis, attribution modeling, and customer journey analysis, to gain a deeper understanding of audience behavior and campaign effectiveness.
- Prepare and present reports on digital marketing performance to stakeholders, highlighting key trends successes, and areas for improvement.
- Gather and analyze data from various sources, including website analytics, paid media platforms, email marketing tools, and other relevant sources, to derive actionable insights.
- Establish a comprehensive reporting framework, including key performance indicators (KPIs), dashboards, and regular reporting schedules.
- Manage spending and budgetary constraints, optimizing investments for maximum impact.
- Lead and mentor a team of digital marketing professionals, fostering a collaborative and high-performing work environment.
- Conduct performance evaluations and provide constructive feedback to promote professional growth.
- Set clear objectives and key performance indicators (KPIs) for team members, regularly assessing and recognizing their contributions.
IV. Qualifications:
- Bachelor's degree in Business Administration, Management, or a related field.
- Proven experience as an executive assistant or in a similar role, preferably within the Crypto, fintech, Game or technology sectors.
- Exceptional organizational and time-management skills.
- Strong written and verbal communication abilities.
- Proficiency in office productivity tools (e.g., Microsoft Office Suite) and the ability to quickly adapt to new technologies.
- Knowledge of the Marketing Services industry, its regulations, and the competitive landscape.
- Ability to handle complex tasks and prioritize under pressure.
- Discretion and confidentiality of the highest level.
- Fluency in English; additional languages are a plus.
