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Modern Trade Executive - Omni

Suntory PepsiCo Vietnam Beverage

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2-4 Years
5 months ago
82 Viewed
0 Applied

Job Description

Job Summary

Job Responsibilities

  • Planning & Execution:
  • Commercial
  • Support OMNI Manager to collaborate with related funtion (CM/MKT ...) to drive OMNI agenda
  • Consolidate & sync all offline promotion of each account (HPSP/MM/CVS) to online
  • Collaborate with other CD Account Executives to ensure smooth execution and stock availabilities on OMNI channel of MT customers
  • Support manager to manage Omni budget to deliver KPIs for total Omni
  • Campaign
  • Support OMNI Manager to execute OMNI campaigns with customers: planning, set up system if needed, building fundamentals, onsite merchandising, ecommerce tracking factors
  • Brainstorm & mechanic initiation, mapping calendar & mechanic integrating with Omni customer's plan
  • Together with LM to deploy activity to MT operation for O2O if needed at store operation.
  • Plan detail & prepare materials for every media assetes in paid MKT package mapping with promotion scheme
  • Merchandising
  • Ensure digital-shelf in baseline, including product images/ description/ pricing/ category collection & offline to online promotion sync
  • Ensure SPVB online display in-app/ web daily (banner, promotion zone, product/promotion displacement,) as aligned plan
  • Work with designer deliver baseline displacement (product images, promotion thumnail, product frame, infographic,)
  • Report & Analysis
  • Tracking, reporting & data analysis to drive MT OMNI performance
  • Support manager to manage Omni budget to deliver KPIs for total Omni
  • Follow and track competitors digital activities
  • Budget tracking monthly and by campaign, ensure budget usage parallel with KPIs
  • Campaign / monthly / adhoc report, analysis supporting in driving business performance
  • Others
  • Ensure smooth communication and cross functional department collaboration
  • Other tasks assigned by LM

Your Team

  • Bachelor degree, major in Marketing/ Economics/ Commerce is preferred.
  • 2 years of experience in Online Business (Pure Player / Food Delivery / Tech Logistic ) in commercial or operation department
  • Or 2 years of experience in FMCG industry, MT Retailer with job related to online business
  • Saolid understanding of eCommerce platforms, account management, campaign management, operation / logistic operation
  • Ability to organize, plan, prioritize and meet deadlines
  • Using data analysis and insight to solve problem efficiencies or create more consumer value
  • A proven track record in achieving set objectives.
  • Strong desire to continually improve work processes

Skills And Experience

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Last Updated: 05-04-2024 00:36:18 AM
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