Media Planner

About the company

Publicis Groupe is now the largest communications group in the world, operating across creativity, media, data, and technology to support business transformation in a platform-driven world. Through The Power of One, we bring together expertise across markets and disciplines, enabling teams to work as one connected platform and deliver impact at scale.

With nearly 100 years of heritage, Publicis Groupe is entering its second century, driven by a spirit of resilience that has shaped every transformation along the way.

About the role

We are looking for a proactive Media Planner to support campaign planning and execution across key digital platforms. You will develop effective media plans and collaborate closely with internal teams and media partners to ensure smooth and successful campaign delivery. If you are results-driven and eager to continuously improve, we'd love to meet you.

Job Responsibilities

Your role is responsible for translating client business objectives into effective media strategies and plans, while coordinating cross-functional teams and supporting strong client relationships to ensure successful campaign delivery.

• Media Planning: Translate campaign briefs and business objectives into clear media plans, including audience strategy, channel roles, investment allocation, KPIs, phasing, and timelines.
• Planning Rationale: Develop strategic, data-informed media recommendations and clearly communicate the rationale behind planning decisions.
• Campaign Coordination: Collaborate closely with Performance, Ad Operations, Data, Creative teams, and media partners to ensure campaigns are delivered accurately and aligned with the approved media strategy.
• Client Servicing: Support day-to-day client communication, including campaign updates, planning discussions, clarification of requests, and follow-up on agreed actions.

Qualifications

• 2–3 years of experience in a media or digital agency environment, preferably with exposure to the Vietnam market or similar growth markets.
• Working knowledge of key media platforms such as Google Ads and Meta, with an understanding of their roles within integrated media plans.
• Strong communication and presentation skills, with the ability to clearly and confidently articulate recommendations.
• Collaborative mindset with the ability to work effectively across Creative, Social, Performance, Data, and other internal teams to deliver integrated client solutions.
• Strong project management and organizational skills, with the ability to manage multiple priorities, meet deadlines, and maintain attention to detail.
• Curious, proactive, and adaptable, with a strong interest in media, consumer behavior, and industry developments, and the ability to learn quickly and respond to changing market dynamics.

Ready to take the next step with Publicis Groupe

Apply now via LinkedIn by clicking Apply.

We review applications on a rolling basis, so early submissions are strongly encouraged. Only shortlisted candidates will be contacted.