1. Job Objectives
The Marketing Manager plays a crucial role in shaping marketing strategies to enhance Nht Tn Logistics brand position in the transportation industry (especially high-value goods and customized delivery services). This position is responsible for planning and executing strategic marketing initiatives, supporting business development, improving customer experience, and optimizing marketing operations (start immediately).
- Nhat Tin Logistics (HO) - Tan Binh, Ho Chi Minh City, Vietnam (On-site)
- Salary Range: 30 - 40 million VND/month
- Report to: D.CEO
2. Key Responsibilities
a. Brand Development and Management
- Develop a comprehensive branding strategy to strengthen Nht Tn Logistics position in the high-value goods transportation market.
- Implement multi-channel communication campaigns to ensure consistent brand recognition across digital platforms and traditional media.
- Define content strategy to ensure a clear, unique, and competitive brand message.
b. Market Research & Product Development
- Conduct in-depth market research, analyze industry trends and customer behavior to propose optimal marketing strategies.
- Recommend product/service improvements based on market data and customer feedback.
- Prepare periodic analytical reports to provide insights for strategic decision-making.
c. Digital Assets & Media Management
- Develop and optimize digital marketing strategies on platforms such as Facebook, Zalo, YouTube, TikTok, and other digital channels.
- Manage content to ensure consistency and effectiveness of digital communication campaigns.
- Work with content creation teams to execute high-impact marketing campaigns.
d. Business Development Support
- Develop and execute marketing campaigns to increase brand awareness and attract and retain B2B customers.
- Create lead generation strategies and optimize sales processes to support the Sales team.
- Collaborate with relevant departments to develop personalized marketing solutions that enhance the customer experience.
3. Job Requirements
- Bachelor's degree in Marketing, Business Administration, or a related field.
- At least 5 years of experience in Marketing, preferably in the Logistics or B2B commerce industry.
- Strong knowledge of brand strategy, digital marketing, market analysis, and customer behavior.
- Hands-on experience in executing large-scale marketing campaigns.
- Excellent leadership, teamwork, and communication skills.
- Strong analytical skills, strategic thinking, and creativity in marketing development.
4. Benefits
- Competitive salary based on experience and capabilities.
- Performance-based bonuses and special company incentive programs.
- Professional and dynamic working environment with many career advancement opportunities.
- Training and development programs aligned with personal growth goals.
- Full insurance and benefits in compliance with company policies and labor laws.
