Company Description
Vscholar is a small, early-stage startup operating in the education consulting space. We focus on supporting students in navigating the scholarship application process with practical guidance and real experience.
Rather than overcomplicating things, Vscholar aims to provide straightforward, results-oriented support to help students improve their chances of securing scholarships.
Role Description
We are looking for a Marketing Lead (part-time, flexible/remote Hanoi/Ecopark) to support our early-stage growth.
This role is ideal for someone interested in marketing within the education sector and looking to gain hands-on experience in a startup environment.
You will be involved in:
- Lead the execution of content across platforms, including video production/editing and managing a structured content calendar
- Plan, launch, and optimize paid advertising campaigns (e.g., TikTok, Facebook, Instagram) with clear performance objectives
- Track and analyze key marketing metrics (reach, engagement, CAC, conversion) and report insights to improve performance
- Take ownership of growth experiments, from ideation to execution and evaluation
- Work directly with the founder to drive measurable growth outcomes
Why join us
- Flexible working hours and location
- Startup environment (fast-paced, hands-on, less hierarchy)
- Opportunity to learn both marketing and sales
- Direct exposure to real business operations
Compensation and Benefits
- Performance-based compensation with clear growth milestones
- Opportunity to transition into a fixed monthly salary upon meeting agreed KPIs
- Hands-on experience building and scaling a real project from an early stage
- Flexible working hours and remote-friendly environment
- Direct mentorship and close collaboration with the founder