Marketing Executive (Wink Can Tho Centre)

Company

Wink, Unscripted by Hyatt is a modern Vietnamese lifestyle hotel brand with properties across Ho Chi Minh City, Danang, Tuy Hoa, Can Tho, Hai Phong and Hanoi – part of Hyatt's Unscripted portfolio. Bold, vibrant, and rooted in Vietnamese culture, Wink delivers personalized, energetic hospitality for the modern traveler. We're building something worth talking about, and we need people who get that.

Culture

At Wink, we celebrate curiosity and back individual personality. Hands-on, collaborative, and community-driven – from guests to colleagues. Belonging, playfulness, passion, and personalization guide everything we do. If you thrive in a fast-moving environment and care deeply about what you put your name on, you'll fit right in.

Job Summary

The Marketing Executive is a property-based, broadly skilled marketing operator who keeps the Wink Unscripted by Hyatt brand alive and loud at the local level. This is a hands-on, execution-heavy role spanning content creation, social media management, event production, influencer and KOL coordination, and on-the-ground activations.

The role reports to the property General Manager for day-to-day operations, with a direct dotted line to the Director of Branding & Marketing at HQ for strategic direction, brand oversight, and professional development. Marketing priorities, KPIs, and output standards are set by HQ and form the framework within which the Marketing Executive operates. The GM supports the Marketing Executive in delivering against those priorities — providing the access, resources, and lead time needed to execute to the brand's standard. This structure ensures the Marketing Executive is empowered to do focused, high-quality work that serves the Wink Unscripted by Hyatt brand — and that their time and skills are protected for that purpose.