Marketing Excellence Specialist/Manager

About AstraZeneca and AstraZeneca Vietnam

AstraZeneca

AstraZeneca (LSE/STO/Nasdaq: AZN) is a global, science-led biopharmaceutical company that focuses on the discovery, development, and commercialization of prescription medicines in Oncology, Rare Diseases and BioPharmaceuticals, including Cardiovascular, Renal & Metabolism, and Respiratory & Immunology. Based in Cambridge, UK, AstraZeneca operates in over 100 countries and its innovative medicines are used by millions of patients worldwide. Please visit astrazeneca.com and follow the Company on Twitter @AstraZeneca.

AstraZeneca Vietnam

As a Foreign Invested Enterprise with over 700 members, AstraZeneca is investing into Vietnam 310 million USD from 2020 to 2030 with a focus on reducing the burdens of non-communicable diseases, developing local talent, and uplifting the domestic biopharmaceutical R&D and manufacturing capabilities.

Over the last three decades accompanying Vietnam's sustainable development, AstraZeneca has run several impactful programmes in collaboration with the Government, Ministry of Health and healthcare partners to promote disease awareness, prevention and early detection. In recent years, AstraZeneca Vietnam has received several certificates of merit from the Prime Minister and Minister of Health, for excellent contributions to Vietnam's vaccine diplomacy, fight against COVID-19 and advancement of cancer treatment and disease awareness. The company has also been recognized among Vietnam's Top 100 Best Places to Work (2018 2024) with various other industry awards from BritCham, EuroCham, and government agencies.

What you'll do

1. Launch Excellence

-Assist line manager to build & execute launch capabilities development plan for all CFTs related to launch excellence. (Identify insights, analyze internal & external factors, build strategic plan, execute, monitor impact & adjust)

-Assist line manager to build up & roll out Vietnam Launch Excellence framework align with global Launch excellence framework and follow up to ensure practical application from launch team

-Monitor Launch process & prepare report to update with senior leader

-Join in community across market which related to launch to identify best practice sharing suitable for Vietnam situation

2. Marketing capabilities

-Assist line manager to build & execute Marketing capability development plan (Identify insights, analyze internal & external factors, build strategic plan, execute, monitor impact & adjust)

-Creates a design and format of different training programs for MKT based on business needs. Develops programs considering global tools and practices

3. Strategic planning

-Roll-out new BSP templates & ensure the new narrative is effectively communicated. Consolidate final approval BSP/BOP of all brands

-Prepare & coordinate internal process for the annual BSP preparation.

4. Internal communication

-Collaborate with trainer to develop internal communication plan.

-Create contents in various formats for multiple communication channel such as: Email, group chat, fan page.

-Cultivate enthusiasm and engagement across CFT for new launches & activities from marketing excellence & commercial academy team

5. Others

-Manages the budget for development plans & trainings according to corporate demands and schedule

Qualifications, Experience & Skills Requirement

Education & Experience

Bachelor's degree in Marketing, pharmaceutical, or a related field.

5 years of experience in marketing, commercial excellence, communication, capability development, or strategic planning.

Experience working in cross-functional teams and managing multi-stakeholder projects & Exposure to launch planning or brand strategy development is a strong advantage.

Skills & Competencies

Strong strategic thinking and analytical skills, with the ability to synthesize insights and translate them into actionable plans.

Excellent project management and organizational skills, with attention to detail and ability to manage multiple priorities.

Effective communication skills, both written and verbal, with experience in internal communications and content creation.

High AI adoption is a strong advantage

Ability to work collaboratively across functions and influence without authority.

Mindset & Attributes

Proactive, self-driven, and solution-oriented.

Comfortable working in a fast-paced, dynamic environment.

Strong sense of ownership and accountability.

Passion for capability building and continuous improvement.

AstraZeneca embraces diversity and equality of opportunity. We are committed to building an inclusive and diverse team representing all backgrounds, with as wide a range of perspectives as possible, and harnessing industry-leading skills. We believe that the more inclusive we are, the better our work will be. We welcome and consider applications to join our team from all qualified candidates, regardless of their characteristics. We comply with all applicable laws and regulations on non-discrimination in employment (and recruitment), as well as work authorization and employment eligibility verification requirements.

Why AstraZeneca

At AstraZeneca, we're dedicated to being a Great Place to Work. Where you are empowered to push the boundaries of science and fuel your entrepreneurial spirit. There's no better place to make a difference to medicine, patients, and society. An inclusive culture that champions diversity and collaboration, and is always committed to lifelong learning, growth, and development. We're on an exciting journey to pioneer the future of healthcare.

What will you get

We provide driven packages and benefits for proficient and qualified candidates; a winning dream team and colleagues who share ONE values, ideas, and goals.

So, what's next

If you are already inspiring yourself to join our dream team, we can't wait to hear from you.

If you are ready to bring new insights and fresh thinking to the table, Brilliant! We have one seat available, and we hope it's yours.

If you're curious to know more then please take initiative to [Confidential Information]. We encourage your application.

Where can I find out more

Visit our website www.astrazeneca.vn

Follow us on LinkedIn www.linkedin.com/company/astrazeneca/

Contact us via [HIDDEN TEXT]