[Q.7] 3Y+ ti agency/fintech/edtech/bo him | kinh nghim a knh & t chc event online/offline | e-commerce B2B & trin lm ton cu.
TA: https://www.linkedin.com/in/tuyetmai-hr-it/
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Arobid l h sinh thi thng mi in t B2B ton cu v trin lm thng mi trc tuyn, kt ni cc doanh nghip Vit Nam vi hng triu nh mua hng t 15 quc gia (Trung Quc, Hn Quc, Nht Bn, Thi Lan, n , M v EU).
M T CNG VIC
Lp k hoch trin khai cc chin dch tip th v truyn thng a knh:
- Pht trin tng v k hoch trin khai chi tit cho hot ng marketing v truyn thng trn cc knh digital v onsite (offline).
- Phi hp vi cc b phn lin quan (Content, Digital, Brand, Ops, Biz...) ng b mc tiu v thng ip.
Trin khai cc hot ng chi tit:
- Xy dng ni dung truyn thng ph hp tng knh (social, email, website, ti liu in n, s kin, PR...).
- Sn xut cc n phm/truyn thng h tr chin dch nh brochure, slide, leaflet, landing page
- Lm vic vi nh cung cp dch v (thit k, in n, qu tng, sn xut...) v theo di tin .
- iu phi chi tit cc hot ng onsite v online lin quan n s kin, chng trnh hp tc, trin lm.
Bo co v o lng hiu sut chin dch:
- Thit lp cc KPIs c th cho tng chin dch (traffic, reach, engagement, leads...).
- Theo di, tng hp v phn tch d liu nh gi hiu qu hot ng marketing - truyn thng.
- xut iu chnh v ci tin k hoch nng cao hiu sut cho cc chin dch tip theo.
YU CU CNG VIC
- T 3-5 nm kinh nghim trong lnh vc marketing hoc truyn thng, vi t nht 1 nm vai tr qun l nhm, iu phi chin dch.
- C kh nng pht trin concept chin dch sng to v trin khai hiu qu cc hot ng truyn thng - marketing a knh, c online v offline.
- C kinh nghim lm vic ti creative agency, IMC agency, hoc cc lnh vc nh bo him, ngn hng s, edtech.
- Trin khai cc s kin quy m va n ln, nh hi tho, trin lm thng mi, activation thng hiu, hp tc i tc ngnh ngh.
- Am hiu hot ng thng mi B2B, trin lm thng mi, thng hiu quc gia hoc cc chng trnh xc tin thng mi quc t.
- Thnh tho trong vic sn xut ni dung truyn thng, ti liu qung b, lm vic vi nh cung cp, theo di tin v m bo cht lng trin khai.
- S dng thnh tho cc cng c h tr cng vic nh: Trello, Asana, Notion, Google Workspace, CRM, v cc cng c o lng chin dch (Google Analytics, Meta Ads, email tools...).
- Giao tip tt bng ting Vit v c th s dng ting Anh trong mi trng chuyn nghip.
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Quyn li:
- ng bo him x hi ngay khi k hp ng lao ng.
- Chnh sch ngh php: c php t khi th vic, 12 ngy php nm cng tt c cc ngy ngh l theo quy nh.
- Lng thng 13 (p dng t giai on th vic).
- c cung cp y trang thit b cn thit lm vic.
- Pantry lun sn sng: tr, c ph, n nh, l vi sng,
- Cc hot ng gn kt hp dn: Du lch cng ty, team-building, cc s kin ni b thng xuyn (bao gm c biu din m nhc trc tip!), v s dng sn cu lng do cng ty ti tr.
