Position: Livestream & Affiliate Project Coordinator
Working Location: The Nexus Building, District 1, HCMC
1. Key Job Responsibilities:
Support the Online Brand Manager in executing campaigns across Consumer Engagement Touchpoints (Brand Livestreams, Affiliate Livestreams, GWP, and online activations) in line with brand strategy to drive e-commerce performance.
1.1. Brand Livestream Execution:
- Coordinate with agencies to execute brand livestreams, ensuring setup and flow follow approved concepts and guidelines.
- Brief KOLs/BAS on livestream flow and key messages with guidance from the manager.
- Manage day-to-day livestream operations, including tool checks, product setup, and content alignment.
- Track and monitor livestream performance (sales, engagement, host productivity) on platforms such as TikTok and Shopee.
- Work with internal teams (e.g. Customer Service) to execute mini-games and CRM-related activities.
1.2. Influencer Livestream & Pampering:
- Coordinate with agencies to execute KOL/affiliate livestream activities and pampering plans.
- Support on-site execution for key livestream sessions to ensure smooth operations.
1.3. GWP (Gift-with-Purchase):
- Coordinate with agencies on GWP development and delivery based on brand direction.
- Track GWP usage and support proper allocation across campaigns.
1.4. Logistics for Key Projects:
- Coordinate with agencies/vendors to support execution of key projects (e.g. seeding, PR kits, content support).
1.5. Reporting:
- Prepare and consolidate reports for livestream, GWP, and KOL activities.
- Track campaign performance and highlight key learnings.
2. Requirements:
- Experience: 2-3 years in Livestream project, E-commerce, KOL/KOCs Management or related fields.
- Language: Good command of Vietnamese and English.
- Understanding of e-commerce platforms and livestream operations.
- Familiarity with KOL/influencer activities is a plus.
- Proactive, detail-oriented, and able to work independently with guidance.
- Good communication and coordination skills.
- Able to manage multiple tasks and deadlines.
- Proficient in Microsoft Office (Excel, PowerPoint); Canva/Power BI is a plus.
3. Benefits:
- Labor contract with full social, health, and unemployment insurance coverage
- Flexible working arrangement (minimum 2 days/week in the office)
- Opportunity to work in a multinational environment within the beauty industry
- Exposure to dynamic e-commerce and digital marketing projects
- Strong learning curve and growth opportunities
