Human Resources Business Partner

COMPANY OVERVIEW

Universal Robina Corporation (URC) is one of the largest branded food and beverage companies in ASEAN and Oceania. At URC Vietnam, we believe our people are our greatest competitive advantage. We are committed to building a high-performing, future-ready organization through leadership excellence, digital transformation, innovation and an engaging workplace culture.

JOB PURPOSE

The HR Business Partner – Commercial Manager serves as the strategic HR advisor to the, partnering closely with Sales, Marketing, Trade Marketing and Sales Operations, enabling functions leaders to drive business performance through people. This role translates business strategies into practical people solutions across organization effectiveness, leadership capability, talent management, employee experience and HR transformation.

KEY RESPONSIBILITIES

1. Strategic Business Partnership

• Partner with Commercial Leadership Team to translate business priorities into integrated People Plans.
• Provide strategic consultation on organization effectiveness, workforce planning, organization design, productivity improvement and change management.
• Act as trusted advisor during organizational transformation.
• Recommend organization improvements supported by people analytics.
• Lead Talent review & ssuccession planning and IDP. Partner with HR Director to build succession readiness. Identify capability gaps & deliver leadership development, Agile, Digital and AI capability development.

2. Performance & Employee Experience

Champion performance management, calibration, coaching, engagement surveys, recognition and employee listening. Ensure compliance with Vietnam Labour Law, employee relations, policy interpretation and fair people practices.

3. Talent Acquisition Partnership

Partner with Talent Acquisition on workforce planning, recruitment strategy, employer branding, leadership hiring and onboarding.

4. Culture, Change & HR Transformation

Champion URC Values, employee engagement, Agile ways of working, continuous learning and HR digital transformation & HR projects

KEY INTERNAL STAKEHOLDERS

• Sales Director, Sales Managers & Salesforce
• Marketing Director
• Trade Marketing Manager
• Sales Operations Manager
• Finance, Supply Chain, HROperations
• Regional HR

QUALIFICATIONS

• Bachelor's Degree in HR, Business Administration, Organizational Development or related field.
• EXPERIENCE
• 10–12 years progressive HR experience in FDI or multinational organizations.
• Minimum 5 years as HRBP supporting Commercial/Sales/Marketing.
• FMCG experience strongly preferred.
• Experience in organization design, talent management, leadership development, change management and AI, HR analytics.

PROFESSIONAL CAPABILITIES

• Strategic Business Partnering
• Business Acumen
• Organization Effectiveness
• Influencing, Coaching, Stakeholder Management
• Project Management
• People Analytics
• Executive Communication

LEADERSHIP EXPECTATIONS

• Think strategically
• Influence senior leaders
• Lead through ambiguity
• Drive accountability
• Make data-driven decisions
• Champion continuous improvement

WHY JOIN URC

• Partner directly with Commercial Leadership Team.
• Lead organization transformation.
• Drive leadership capability.
• Exposure to regional HR Projects
• Meaningful career growth in a high-performing organization.

Interested candidates are invited to send their updated CV to: [Confidential Information]

Email subject: Application – HRBP Commercial – [Full Name]