The Position
- Responsible for leading the Companion Animals business in the Vietnam in alignment with Global and ROPU strategies for implementation in the OPU. Responsible for Sales and Marketing of the Companion Animals portfolio and accurate reporting. Together with the ROP direct, develops a OPU plan to maximize the resource utilization (expense budget)and ensures Execution Excellence, targeting of most valuable customers, evaluate new customers, establish local strategic plans to gain new customers, best in class selling, coaching, training practices, optimal Field Force Structure and sizing, required training resources, inspiring Incentive Plans development, FF training KPI achievement, Target and Goals setting, winning Key Account plans.
- Responsible to meet/exceed sales budgets(value and product mix, productivity, market share development) of the OPU.
- Responsible for rollout and embedding of Customer Engagement Excellence programs, processes, tools. Strengthen business position by building a sustainable & key customer focused relationships
- Implementation of Marketing Campaigns and feedback to ROPU with Market insights and Customer needs.
- Manages distributors including target settings, follow-ups, monthly meetings, providing inspiring incentive plans for distributor and distributor FF.
Leadership
- Define and clarify roles, goals and expectations in the team.
- Responsible for leading the team, coaching and develop members to ensure short & long term objectives for the organization are achieved with the collaboration from other functions.
- Ensure ambitious and achievable business goals are set and owned by individuals
- Deal with non-performance with courage and speed
- Demonstrate and support Boehringer Leadership behaviors
- Practice and support Boehringer values
Marketing & Sales Management
- Responsible to set goals, objectives & targets for short & long term.
- Achieve primary and secondary sales targets and growth objectives
- Lead the implementation and monitoring of marketing plans to meet the species sales budget and profitability
- Review opportunities for new products to be introduced into the market and extensions to claims for existing products
- Convert and communicate Global/ROPU brand strategies for local implementation
- Drive Sales and Marketing Excellence initiatives
- Responsible for the Management of the Distributor
- Development and implementation of key account management plan including short term, midterm and long term action plans
Strategy Management
- Implement ROPU ASKAN species strategy in close collaboration with the ROPU Business Segment Head
- Implement the ROPU ASKAN Brand Plan
- Ensure implementation of Boehringer's corporate policies and respect Boehringer's and local compliance standards strategy.
Communication & Network
- Establish and manage key customer, business and political relationships within the OPU to the mutual benefit of the business and local community.
- Responsible for an efficient information transfer and communication with relevant internal stakeholders of the corporation.
- Responsible for maximizing impact of technical resources in line with sales and marketing strategies
- Maintain close collaboration with ROPU Business Segment Head
Compliance & Policies
- Comply with local regulations, industry and company Code of Conduct
- Comply with all regulations regarding interactions with healthcare professionals and follow company Code of Conduct
- Take necessary action on issues of compliance
- Be a role model in compliance with local regulations, industry and company code of conduct and maintain integrity
- Leading by example
Requirements
- Degree in Veterinary, Life Sciences and/or Marketing. Preferably with MBA qualifications
- Minimum 5 years experience in Animal Health, Pet/Companion Animal experience is a must, with L eadership Experience.
- Lives Our Behaviors (Collaborate with a purpose, Communication with candor, Decide and act with speed, Innovate and drive change, Deliver to win)
- Strong written & verbal communication skills along with excellent interpersonal skills and demonstrated ability to develop stakeholder relationships.
- Ability to lead and coordinate medium/large and diverse groups of professionals
- Demonstrated solid decision making and negotiation skills, strategic thinking, initiative, creativity and proven track record for innovation.
- Demonstrated ability to lead, collaborate and deliver results in a highly matrix organization.
Our Company
Why Boehringer Ingelheim
With us, you can develop your own path in a company with a culture that knows our differences are our strengths - and break new ground in the drive to make millions of lives better.
Here, your development is our priority. Supporting you to build a career as part of a workplace that is independent, authentic and bold, while tackling challenging work in a respectful and friendly environment where everyone is valued and welcomed.
Alongside, you have access to programs and groups that ensure your health and wellbeing are looked after - as we make major investments to drive global accessibility to healthcare. By being part of a team that is constantly innovating, you'll be helping to transform lives for generations.
Want to learn more Visit https://www.boehringer-ingelheim.com
