GTM & Product Marketing (Ecommerce SaaS)

FireGroup Technology is dedicated to transforming the e-commerce landscape by building innovative products that make online business easy and sustainable for merchants worldwide. Since our inception in 2016, we have grown from a small team to a global multi-product ecosystem, empowering over 450,000 merchants across 175+ countries. Our trusted partnerships with industry leaders such as Shopify, BigCommerce, Google, Meta, TikTok, and Amazon highlight our commitment to excellence. With solutions like TrueProfit, Ali Reviews, and Zopi, we strive to tackle the challenges faced by e-commerce entrepreneurs. If you're eager to create exceptional products and make a global impact, FireGroup Technology could be the ideal place for you to thrive.

We are seeking a Senior Product Marketing Manager to lead go-to-market strategies and drive product adoption in the dynamic e-commerce SaaS industry. This is a full-time, on-site role based in Ho Chi Minh City, Vietnam. Responsibilities include conducting market research, developing marketing strategies, collaborating with product teams to ensure alignment, creating compelling product messaging, and working cross-functionally to support sales and customer success initiatives. You will play a pivotal role in presenting our solutions to the market to meet organizational growth goals.

• Proven experience in Market Research and Go-to-Market Strategy development
• Strong Communication and Sales skills to effectively collaborate with teams and target audiences
• Background in Product Management and a solid understanding of product lifecycles
• Analytical mindset with the ability to derive insights from data to inform marketing decisions
• Knowledge of e-commerce and SaaS industry trends preferred
• Bachelor's degree in Marketing, Business, or a related field; advanced degree is a plus