Global Branding & Communications Specialist

2-4 Years

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Early Applicant

Job Description

Key Responsibilities:

1. Global Branding - Employer Branding & Employee Branding

Develop and implement global branding and communication initiatives aligned with the company's values, culture, and long-term business direction.
Create and manage content campaigns (articles, posts, videos, visuals) that strengthen brand identity and communicate our culture, people, and innovation across selected internal and external channels.
Oversee and maintain key communication platforms (e.g., corporate pages, internal channels, selected social platforms) to ensure consistent messaging, tone of voice, and visual identity.
Collaborate with HR, TA, and Operations teams to support talent communication initiatives and key organizational announcements when needed.
Monitor communication effectiveness (reach, engagement, content performance) and provide regular reports with insights and recommendations for improvement.

2. Internal Communication & Intranet Content

Own and manage content on the Global Intranet news, employee spotlights, events, HR campaigns.
Collaborate with HRBP to publish policy updates, recognition programs, and global announcements.
Support internal campaigns (e.g., Women's Day, Game Jam, Year-End Party, Referral Drive) with creative visuals and storytelling.
Design and manage templates, banners, and communication materials for HR and Operations.

3. Culture & Engagement

Own and lead employee experience initiatives by shaping impactful storytelling and driving internal engagement programs, working closely with HRBP and Operations to ensure alignment and effectiveness.
Drive employee participation campaigns (photo contests, feedback walls, kudos boards, etc.).
Capture and share real stories that reflect our diversity, passion, and innovation.

4. Branding Consistency & Visual Identity

Maintain consistent brand tone and visual style across all employer-facing channels.
Ensure compliance with corporate branding guidelines in every campaign and internal communication.
Liaise with design or art teams when advanced visuals or motion assets are required.

Required Qualifications:

Must-Have

24 years of experience in Employee Engagement, Employee Branding, or Internal Communications, primarily focused on internal communication strategies and employee experience initiatives. Experience in the tech or gaming industry is an advantage.
Strong skills in content creation (writing, editing, visual direction, social media storytelling).
Exceptional written and verbal communication in English must be able to write for different audiences (leadership, frontline, external candidates)
Good coordination and communication skills comfortable collaborating across regions and departments.
Experience with Adobe Creative Suite / Canva / Figma for creative design.
Ability to translate company strategy and culture into compelling narratives.
Experience managing multiple stakeholders HR, Marketing, Leadership, local country leads.
Content creation across multiple formats written, visual briefs, video scripts, town hall decks.
Project management can run campaigns and comms calendars independently
Data-driven mindset can measure effectiveness of campaigns and comms (open rates, engagement, brand perception)

Nice-to-Have

Understanding of recruitment marketing trends and talent personas in gaming or IT.
Proven experience working in or with a global, multi-region team understands cultural nuance across geographies.
Experience developing and executing internal comms, employee branding strategies, not just writing content.

Key Competencies