E-Commerce Executive

Our portfolio company is a rapidly growing consumer goods company with a mission to provide thoughtfully developed products made with premium, effective, and safe ingredients.

This role will support the day-to-day operations and commercial growth of the company's e-commerce business in Vietnam. They will manage marketplace operations, execute promotional campaigns, monitor commercial performance, and help deliver an excellent online customer experience. This role requires someone who is highly organized, comfortable working with data, and familiar with the mechanics of Vietnam's leading e-commerce platforms.

Key Responsibilities

Marketplace Operations

- Manage daily store operations across Shopee, TikTok Shop, Lazada, and other relevant e-commerce platforms.

- Create, update, and maintain product listings, pricing, promotions, bundles, and vouchers.

- Ensure product information, images, descriptions, and store content are accurate and up to date.

- Monitor stock availability and coordinate closely with operations and fulfilment teams.

Campaign Execution

- Plan and execute monthly campaigns, platform promotions, flash sales, and key e-commerce moments.

- Coordinate with the Brand and Content team to ensure campaign assets and promotional materials are delivered on time.

- Support new product launches across relevant e-commerce channels.

Commercial Performance

- Track daily, weekly, and monthly sales performance across e-commerce channels.

- Monitor key metrics, including traffic, conversion rate, average order value, sales, and promotional effectiveness.

- Identify opportunities to improve product visibility, store conversion, and overall sales performance.

- Prepare regular performance reports and communicate actionable insights to relevant stakeholders.

Customer Experience

- Coordinate with customer service, warehouse, and fulfilment partners to ensure a smooth customer journey.

- Monitor customer ratings, reviews, enquiries, cancellations, and fulfilment performance.

Cross-Functional Collaboration

- Work closely with Brand, Content, Operations, Finance, and external partners to deliver seamless e-commerce execution.

Candidate Profile

- Approximately 2–4 years of experience in e-commerce, marketplace operations, digital commerce, or a related role.

- Hands-on experience managing stores on Shopee and TikTok Shop; experience with Lazada is an advantage.

- Strong understanding of marketplace campaign mechanics, seller tools, promotional features, and operational processes.

- Comfortable working with sales data, performance reports, and commercial metrics.

- Strong attention to detail, particularly when managing listings, pricing, promotions, and campaign setup.

- Proactive, resourceful, and able to manage multiple priorities in a fast-moving environment.

- Strong communication and cross-functional coordination skills.

- Good understanding of consumer behavior and e-commerce trends in Vietnam.

- Experience in consumer goods, beauty, personal care, family, lifestyle, or FMCG categories is preferred.

Key Performance Indicators

- Store operational excellence (100% listing accuracy, campaign readiness).

- Sales growth across ecommerce channels.

- Campaign execution quality and on-time delivery.

- Traffic, conversion rate, and AOV improvement.

- Positive customer ratings and operational efficiency