Director, Sales Mercedes-Benz Vietnam

Are you a visionary sales leader with extensive automotive industry experience and a passion for driving sustainable business growth Do you excel at developing sales strategies, building strong dealer partnerships, and leading teams to achieve ambitious targets Are you energized by identifying new business opportunities, strengthening fleet and retail sales performance, and delivering exceptional customer experiences in a premium automotive environment

If so, we encourage you to apply for the position of Director, Sales Mercedes-Benz Vietnam.

Responsibilities

Sales Strategy & Target Management

• Define and drive annual sales targets in line with business growth objectives and market demand.
• Monitor sales performance and implement actions to achieve wholesale and retail targets.
• Provide sales forecasts, business insights, and recommendations to management.

Retail Sales & Dealer Management

• Build strong partnerships with dealers and support their sales performance.
• Consult and manage dealer sales operations, target achievement, and stock optimization.
• Monitor market trends and competitor activities to identify growth opportunities.
• Develop competitive sales offers together with financial services and insurance partners.

Fleet Sales & Key Account Development

• Develop fleet sales strategies and drive fleet business growth.
• Build and maintain relationships with corporate customers, hotels, and key accounts.
• Cooperate with dealers to expand fleet sales and customer acquisition.
• Establish partnerships with leasing companies, fleet management providers, and financial institutions.

Used Car Business Development

• Develop and support used car business operations across the dealer network.
• Monitor performance and identify opportunities to enhance profitability and growth.
• Maintain relationships with key used car industry partners.

Cross-Functional Collaboration

• Work closely with Ordering, Product, Planning, and Marketing teams to support sales performance.
• Provide market input on product demand, wholesale planning, and pricing strategies.
• Support major marketing events, product launches, and customer engagement activities.

Leadership

• Lead, coach, and develop the sales team to achieve business objectives.
• Foster a high-performance, customer-focused, and collaborative culture.
• Drive talent development and succession planning.

Qualifications

• Bachelor's degree or equivalent qualification in Business Administration, Marketing, Economics, or a related field.
• A postgraduate qualification is an advantage.
• Minimum 5 years of experience in automotive sales management at a senior leadership level.
• Proven track record of driving sales growth and managing dealer networks.
• Experience in retail sales, fleet sales, and business development.
• Experience working in a multinational automotive environment is preferred.
• Strong knowledge of the automotive industry, sales operations, and dealer management.
• Excellent strategic thinking, analytical, forecasting, and planning capabilities.
• Strong business acumen and commercial judgment.
• Sound understanding of financial services, fleet management, and automotive retail operations.
• Excellent negotiation, presentation, and stakeholder management skills.
• Exceptional customer and service orientation.
• Strong leadership and team development capabilities.
• Good command of English, both written and spoken.
• Strong interpersonal skills with a collaborative and results-driven approach.

Join us and play a key leadership role in driving sales performance, strengthening dealer partnerships, expanding strategic customer segments, and shaping the future growth of Mercedes-Benz Vietnam.

Deadline for application: 27 Aug 2026

IMPORTANT NOTE: Mercedes-Benz Vietnam Co. Ltd. (MBV) has ONLY ONE official career website: Job search | Mercedes-Benz Group > Careers > Job search. For information and to apply for positions at MBV, please use the above link. Applications sent via email will not be valid. Please always double-check the web address before applying for a job or sharing your CV and be aware of fraudulent cases that ask applicants to submit documents, pay money, or provide personal information. We, Mercedes-Benz Vietnam, are completely unrelated to these fraudulent actions.