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ADK Vietnam Powered by Assembly

Director of Strategic Planning

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  • Posted 18 hours ago
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Job Description

Overview:

ADK Global Powered by Assembly is APAC's largest full-service challenger agency, built for brands who want a more modern approach to building brands that perform. Grounded in proud Japanese legacy and backed by the Stagwell network, we bring together the best of tradition and transformation. With enhanced capabilities powered by STAGE, our purpose-built Experience Engine, the strategic product it enablesBrand Performance Planning (BPP)and an organizational design built for speed, depth, and the demands of modern marketing, we solve modern challenges with precision. We build better brand experiences that reimagine how brands connect, engage, and grow across data, tech, media, creative, and commerce. With over 800 experts in 12 APAC markets, ADK Global Powered by Assembly delivers full-funnel solutions that help Asia-Pacific's most ambitious brands perform. Learn more at https://asatsu-dkvn.com

Responsibilities:

  • Bring strong strategic thinking and planning expertise to identify and solve brand and business challenges through effective communication strategies.
  • Lead the development of brand communications by analyzing and interpreting data, consumer insights, cultural trends, and strategic communication frameworks.
  • Oversee and develop comprehensive strategic plans including integrated communication plans (IMC), influencer strategies, social & digital communication strategies based on clients briefs.
  • Confidently present the agency's strategic point of view to clients, internal teams, with clarity, impact, and conviction.
  • Act as a trusted advisor and go-to strategic partner for both internal teams and clients on communication challenges and solution development.
  • Take full ownership of end-to-end campaign strategy: strategic direction, planning, implementation supervision, and post-campaign evaluation to ensure continuous improvement.
  • Lead by example as a team player while managing and developing other team members to ensure all tasks are delivered with excellence.
  • Guide, mentor, and advise the broader team on best practices, innovative approaches, emerging trends, methodologies, and effective work processes.
  • Collaborate closely with cross-functional internal teams to ensure smooth execution and strategic alignment throughout the campaign lifecycle.

Qualifications:

  • 8-10 years of agency experience in brand strategy, communication planning, and strategic planning experience leading strategic direction is strongly preferred.
  • Strong English skills with excellent communication and presentation skills.
  • A committed team player with high motivation, ownership, and the ability to work in a dynamic, fast-paced environment.
  • Proven capability to coach, inspire, and develop junior strategists and cross-department team members.
  • Holds strong strategic acumen with deep understanding of industry dynamics, business challenges, brand positioning, consumer behavior, and market insights.
  • Passionate about data, insights, creativity, ideation, and building strategies that drive measurable impact.

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Job ID: 135910913