Develop & monitor the execution of Performance programs and campaigns, including online advertising, marketplace, ...
Setup and optimize ads on Facebook, Youtube, Google, Shopee, Tiktok,...
Lead ongoing management of Performance touch points, including brand website, social assets, mobile, retail site and so on for maximum compliance and achieve maximum reputation
Work with related functions such as Brand Marketing, Trade Marketing, Purchasing, Sales, Customer Care and others to efficiently convey Performance campaign
Implement & monitor all media plans in Lien A including changes, budgeting, execution, reporting
Monitor trafficking/ ad serving system on Real time basis
Optimize on Real time basis to ensure efficient media performance
Develop and execute paid search campaign recommendations and optimizations in Google Adwords
Owning and maintaining site analytics, metrics and campaign reporting on weekly, monthly, quarterly basis, and present reports to relevant teams
Monitor & analyze competitors including direct competitors and online vendors and propose suggestion to improve.
Perform other duties assigned from department head
Requirements:
Bachelor's degree in Marketing, Performance Marketing or a related field or equivalent work experience
From 1 year of experience in similar role
Writing: Ability to write compelling and engaging content.
Design: Basic knowledge of advertising design (Canva, PTS, ... is a plus)
Data Analysis: Proficiency in using data analysis tools (Google Analytics, Facebook Insights, ETC.).
Communication: Excellent communication and teamwork skills.
Creativity: Ability to think creatively and come up with new ideas.
Understand how to build up Facebook, Instagram, Youtube channels.
Ability to work closely with marketing & design team to create material.
Benefits:
Salary range: 9 - 12 million gross
100% probationary salary
Meal allowance, phone, clothing, travel expenses.
Reward evaluation for projects or contributions to development, improving work efficiency.
Year-end bonus evaluation based on the company's business activities.
Participate in training courses on skills, expertise, products.
Participate in internal bonding activities: year-end party, company trip,...