The Marketing Center – Retail Banking Division at NCB is one of the key drivers of customer journey digitalization, leveraging customer insights and data-driven approaches to create seamless multi-channel customer experiences. Our mission is to build and optimize customer touchpoints that help attract, engage, and retain customers across digital platforms.
As we continue expanding our digital initiatives and customer growth activities, we are looking for high-potential individuals to join us in building and optimizing marketing programs through customer insights, data visualization, and campaign performance analysis.
Job Description
- Support the analysis of marketing data and customer behavior across digital platforms to identify insights and growth opportunities.
- Assist in monitoring and evaluating the performance of marketing campaigns, customer engagement activities, and growth initiatives.
- Participate in building, tracking, and optimizing customer journeys across digital and Martech platforms.
- Support the development of reports, dashboards, and analytical insights to facilitate business and marketing decisions.
Requirements
- Final-year students or fresh graduates in Marketing, Digital Marketing, Economics, Finance & Banking, Fintech, Business Analytics, Management Information Systems, Data Science, or related fields.
- Strong interest in developing a career in Digital Banking, Digital Marketing, Customer Growth, Martech, or Customer Analytics.
- Strong logical thinking and analytical mindset with an interest in working with data.
- Proactive, eager to learn, and willing to explore new ideas and challenges.
- Exposure to Excel, SQL, Power BI, Google Analytics, or other analytical tools is a plus.
Benefits
- Opportunity to participate in real business projects involving Digital Banking, Customer Engagement, Marketing Analytics, and Martech initiatives.
- Hands-on exposure to platforms and tools such as Marketing Automation, Customer Data Platforms (CDP), App Analytics, Dashboards, and Data Analytics solutions.
- Dynamic and collaborative working environment with cross-functional teams including Marketing, Product, Data, and Technology.
- Mentorship and guidance from experienced professionals in Digital Banking, Marketing, and Customer Analytics.
