About THN NetworkTHN is a leading Social Commerce and Influencer Marketing agency in Vietnam, specializing in end-to-end livestream production and affiliate solutions. Leveraging an extensive network of top-tier content creators and seasoned strategists, we empower brands to transform audience engagement into measurable business growth. Over the years, THN has established itself as a trusted strategic partner for prominent multinational brands across the FMCG, Fashion, Beauty, and Lifestyle sectors. At THN, we synthesize creative strategies, data-driven insights, and cutting-edge digital platforms to deliver high-impact campaigns that drive both brand awareness and sustainable GMV (Gross Merchandise Value) growth.
Key Responsibilities- Content Strategy & Architecture: Develop and execute comprehensive content frameworks, narrative arcs, and video formats tailored for both S-Class (Top Tier) and A-Class (Incubation) creators. Ensure all content seamlessly blends entertainment with commercial intent (e-commerce conversion).
- Team Leadership & Capacity Building: Direct, mentor, and evaluate a team of Content Creator Executives. Optimize the production pipeline from ideation and scripting to post-production, ensuring high-quality output at scale.
- Algorithm Mastery & Trend Forecasting: Continuously analyze TikTok/Reels algorithms, viral trends, trending audio, and hashtag ecosystems. Translate these insights into actionable briefs to keep THN's creators at the forefront of digital culture.
- Creator Brand Development: Work closely with Top Creators and Project Leads to refine creator personas. Provide constructive, data-backed feedback on their on-camera performance, delivery style, and content engagement metrics.
- Performance Analytics & Optimization: Monitor video performance metrics (Views, Watch Time, Engagement Rate, Click-through Rate to Livestreams). Conduct A/B testing on hooks, thumbnails, and Call-to-Actions (CTAs) to maximize commercial conversion.
Candidate Profile- Educational Background: Bachelor's degree in Media, Communications, Marketing, Film Production, or a related creative field.
- Professional Experience: 4-6 years of experience in Content Creation, Creative Direction, or Digital Media Production. Must have at least 1-2 years of direct leadership experience managing creative teams.
- Industry Acumen: Deep, empirical understanding of short-form video algorithms, TikTok Shop mechanics, and the psychology of Shoppertainment. A proven portfolio of viral or high-converting commercial campaigns is mandatory.
- Core Competencies: Elite storytelling and scriptwriting abilities. Strong proficiency in guiding video editing pacing (CapCut, Premiere Pro). Exceptional ability to pitch creative concepts to both creators and brand partners.
- Work Style: A proactive, visionary leader who thrives in a hyper-fast-paced environment. Capable of balancing high-level creative strategy with granular operational execution.
- Language Proficiency: Fluent in Vietnamese; professional proficiency in English (written and spoken).
What We Offer- Competitive Compensation: Attractive base salary plus performance-based bonuses linked to content virality and campaign GMV success.
- Career Growth: Bi-annual performance reviews offering a clear roadmap for career advancement.
- Health & Well-being: Comprehensive premium health insurance, 12 days of annual leave, and statutory public holidays.
- Dynamic Environment: A vibrant, fast-paced agency culture that fosters innovation. Direct exposure to the latest social commerce trends and opportunities to work closely with top KOLs and leading global brands.
Working Location
Tan Thuan Ward, HCMC, Vietnam
Thank you for your interest in joining THN Agency!
