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ASUS

Components Product Marketing Specialist

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  • Posted a month ago

Job Description

Let's have a look at the job in general

ASUS is seeking an energetic, hard-working and creative marketer to contribute to our Components marketing team. The Components product marketing specialist is responsible for developing the Go-To-Market plan of the components product (mainboard, VGA, monitor, etc.), overseeing its implementation including tracking and analyzing the performance of branding, activity & promotional campaigns. You will co-work with other marketing members and sales team to ensure good execution and all marketing activities are in line with brand identity & messaging. You will report directly to Components Marketing Manager.

We're happy to offer our employees the following benefits

Great performance makes great income!To the team of ASUS, you will get:

  • A Dynamic environment with positive teammates & growth mindsetculture
  • Competitive income with 13th month salary; quarterly bonus based on performance
  • Health & wellnesswith health insurance& annual health check
  • Company trip, teambuilding & other benefits

What are you expected to do

In your daily duties,you will:

  • Market intelligence - be the expert on buyers behavior& purchasing journey and understand the competitive landscape to integrate with Marketing planning
  • Collaborate with productmanagement and marketingmanager to developproduct positioning and messaging for target buyer personas
  • Develop a Go-To-Market plan (including key activities and budgets) for new productlaunch
  • Work with variousteams (design, content,digital, product, sales) to implementplanned MKT activities
  • Copywrite, develop and maintain marketing materials to support all communications
  • Follow up and assess the effectiveness of the marketing programs on an ongoing basis

We would be thrilled if you own the following qualities

  • Bachelor's degree in marketing, business, communication or related field
  • At least 2 year experience as a Product Marketing / Brand Manager or similar role
  • Understanding and passion for the Tech Industry
  • Excellent communication & management skills to interact with colleagues, cross-functional teams and third parties
  • Excellent organization methods and skills
  • Strong analytical skills and data-driven thinking
  • Up-to-date with the latest trends and best practices in social media and web analytics
  • Able to work independently & under pressure
  • Fluent English (Mandarin is a plus)
  • Proficient in Microsoft Power Point and Excel
  • Full understanding of Google, Facebook, Instagram related boosting mechanism and content formats and KPI measurement

What makes you an outstanding profile

  • Results-driven
  • Consumer-oriented
  • Attention to details
  • Organized
  • Good communicator
  • Leadership

How do you prospect your career path

ASUS is also a great place to grow and shape your career. Explore the career journey of a Marketer: From Product Marketing to Digital Marketing, or Marketing Manager.

More Info

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About Company

Job ID: 143318961