Responsibilities
Consumer Research & Market Insights
- Support end-to-end execution of research projects (both qualitative & quantitative)
- Coordinate with research agencies (e.g., Nielsen, Kantar, Ipsos) from briefing to report delivery
- Assist in analyzing research results and turning them into actionable insights
- Prepare monthly market performance reports using Nielsen data
- Support updating internal dashboards with the Data & Analytics team
Data Analytics & Reporting
- Help develop and improve internal dashboards (Power BI or similar tools)
- Consolidate consumer and market data to build integrated CMI dashboard
- Support data preparation for market projection model
- Assist in visualizing and interpreting model outputs
Marketing Mix Modelling (MMM) Exposure
- Join discussions with global and local teams in MMM project
- Learn how to translate complex data models into business insights
Qualifications
- Final-year student or recent graduate in Business, Marketing, Economics, Statistics, or Data Analytics
- GPA 7/10 or 2.8/4
- Willing to take 6 months duration & ready to start in July 2026
- Having the curiosity in data concept & analytical products with the ability to interpret data with meaningful insights
- Proficiency in Excel (e.g., VLOOKUP, Pivot Tables, data cleaning)
- Familiarity with Power BI or other dashboard tools is a plus
- Good communication and organizational skills; able to manage multiple tasks
- Detail-oriented with a willingness to learn in a fast-paced environment
- Fluent in English and Vietnamese (both written and spoken)
