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LOF International Dairy Product JSC

Brand Manager

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  • Posted 14 months ago

Job Description

Work location: 217 Nguyen Van Thu, Dakao Ward, District 1

Responsibilities

  • Support line manager to establish annual marketing plans for the brands in charge
  • Recommend, develop, and manage marketing programs for assigned products
  • Propose pricing strategies for brands
  • Recommend, develop, and execute promotional plans to build relationships with consumers
  • Monitor and analyze the development of newly assigned products (industry strengths, sales, market share) and recommend marketing and distribution programs.
  • Recommend, develop, and execute tactics to increase recurring and domain sales.
  • Proactively develop creative ideas for media and research advertising content to guide advertising companies.
  • Coordinate and guide internal and external partners to ensure plans are completed successfully
  • Coordinate with the Head of Trade Marketing Support to forecast sales and advertising media for channels
  • Other tasks assigned by Line Manager

Qualifications

  • Bachelor's degree in Marketing or related majors
  • At Least 5 years of experience in Marketing at FMCG
  • Experience in milk and beverage industries is an advantage
  • Experience in managing large functions/managing multi-industry teams.
  • Strong analytical and problem-solving skills
  • Good skills in project management.
  • Able to communicate in English
  • Proficient in word, excel, and PowerPoint.

More Info

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Job ID: 104862187

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