Key Responsibilities
- Lead Omni Customer Development
- Coown omni growth targets with MT customers, translating category & shopper insights into joint omni business plans.
- Identify crosschannel opportunities to unlock O2O traffic, conversion, and incremental category growth.
- CoCreate Omni Big Bets with Customers
- Partner with Modern Trade retailers to design and execute big-scale omni activations, integrating instore visibility with digital media, search, CRM, and retailer media networks.
- Build an annual Omni roadmap aligned with brand priorities, category JTBD, and customer strategies.
- Drive Excellence in Digital Shelf & OnSite Performance
- Work with eCommerce/digital teams to optimize PDP content, ranking, search strategy, and assortment for retailer apps and websites.
- Ensure flawless execution of promotions, pricing accuracy, and online availability.
- Orchestrate CrossFunctional Collaboration
- Connect brand, media, trade marketing, supply chain, and customer teams to land endtoend omni campaigns.
- Align Retail Media Team, CD Excellence, and Data/Insights to boost digital efficiency and ROI.
- Performance Tracking & Continuous Optimization
- Own weekly/monthly performance reviews with customers: digital visibility, traffic, conversion, sales uplift, share, O2O KPIs.
- Lead feedback loops to refine activations and scale proven models across customers.
SUCCESS PROFILE
MustHave
- 35 years experience in Key Account Management (MT or DCOM), Trade Marketing, or eCommerce in FMCG/retail.
- Proven success in planning & executing JBPs with Modern Trade customers.
- Strong understanding of digital media, search, PDP content, and omnichannel shopper behavior.
Skillset
- Strategic thinking & commercial acumen
- Datadriven decision makingcomfortable with dashboards & insights
- Agility & ownership mindsetable to lead complex crossfunctional projects
- Exceptional communication with internal & external stakeholders
- Problemsolving & resilience in a fastchanging environment
Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their Whole Self to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.
