Job Description
1. Paid Media & Campaign Execution
•Plan, execute, and optimize paid media campaigns (Google Ads, Social Ads, etc.) for B2B marketing initiatives
•Support demand generation activities such as: Industry-focused campaigns, Webinars and events, Solution-oriented marketing programs
•Optimize campaigns based on lead relevance and quality, not only traffic or cost metrics
2. Demand Generation Support
•Support demand creation activities across the customer journey
•Coordinate paid media, landing pages, and follow-up activities to ensure consistent execution
•Contribute to improving lead quality and marketing contribution to sales effectiveness
3. Account & Sales Collaboration: Work closely with sales teams to
•Understand priority accounts and industries
•Translate sales insights into targeted marketing execution
•Support marketing activities aimed at engaging selected key accounts
4. Cross-functional Collaboration
•Collaborate with content and campaign owner to ensure messaging consistency
•Coordinate with internal stakeholders (sales, technical teams) for smooth campaign execution
•Work independently while maintaining strong team alignment
5. Content & Asset Support: Support campaign execution with basic assets when required:
•Simple design tasks (e.g. Canva)
•Video editing (e.g. CapCut for short videos or webinar clips)
•Enable faster campaign rollout and execution efficiency
6. Reporting & Performance Tracking: Track and report campaign and website performance using:
•Google Analytics 4 (GA4)
•Looker Studio (Google Data Studio)
•Provide clear and actionable reporting to support decision-making
Requirements
Must-Have
•3–5 years of experience in B2B marketing, demand generation, or paid media roles
•Strong background in marketing
•Hands-on experience managing paid advertising campaigns (Google Ads, Social Ads preferred)
•Basic design or video editing skills (Canva, CapCut)
•Strong understanding of B2B marketing and solution-based selling
•Experience working closely with sales teams
•Ability to work independently and collaborate effectively in a cross-functional team
Nice-to-Have / Plus
•Experience with account-focused or industry-focused marketing campaigns
•Exposure to Account-Based Marketing (ABM)
•Experience supporting webinars or B2B events
•Background in technology, industrial, or solution-driven businesses
Benefits
•Work in an international, dynamic and friendly environment.
•Attractive salary package with commission, incentives, allowances, 13th-month salary, and annual salary review.
•Insurance according to Vietnam Labor Law plus additional accident/healthcare insurance.
•Company trip, work from home and other employee benefits.
•Opportunities for continuous learning, professional growth, and career advancement.
•Work on real B2B projects and solution-driven campaigns, focusing on industries, key accounts, and business impact — not mass marketing or vanity metrics.
•Gain hands-on experience across demand generation, digital campaigns, sales collaboration, and solution marketing in a lean team with clear ownership and autonomy.
•Opportunity to work closely with sales, technical, and regional teams in an international and dynamic environment.
