Search by job, company or skills

Associate Director of Sales - Pre-opening Regent Kuala Lumpur

  • Posted 15 hours ago
  • Be among the first 10 applicants

Job Description

Key Responsibilities

  • Sales Strategy & Commercial Leadership
  • - Develop and execute a comprehensive sales strategy aligned with hotel business objectives and Regent brand positioning
  • - Identify and grow key market segments including luxury leisure, corporate, MICE, diplomatic, entertainment, and high-net-worth clientele
  • - Drive total hotel revenue performance across rooms, residences, events, wellness, and F&B experiences
  • Monitor market trends, competitor activity, and emerging opportunities to maintain strong market positioning
  • Business Development & Relationship Management
  • - Establish and maintain strong relationships with luxury travel advisors, corporate accounts, entertainment partners, embassies, and key industry stakeholders
  • - Represent the hotel at trade shows, networking events, luxury travel forums, and client engagements
  • - Develop strategic partnerships that enhance visibility, revenue, and brand prestige
  • - Drive account acquisition, retention, and market penetration strategies
  • Luxury Leisure & High-End Market Positioning
  • - Position the property within luxury travel networks and premium consortia channels
  • - Develop tailored experiences and packages targeting affluent travelers and VIP clientele
  • - Collaborate with global sales teams and luxury travel partners to drive international business
  • - Support bespoke and personalized sales approaches aligned with Regent's luxury philosophy
  • MICE, Events & Group Sales
  • - Drive group, meetings, incentive, and social event business aligned with the hotel's positioning
  • - Work closely with Events and Operations teams to ensure seamless execution and client satisfaction
  • - Identify high-value opportunities for weddings, luxury celebrations, and executive retreats
  • - Ensure commercial success while maintaining brand exclusivity and service standards
  • Revenue & Performance Management
  • - Collaborate with Revenue Management to optimize ADR, occupancy, and total hotel profitability
  • - Ensure proactive management of pace, forecasting, and business mix strategies
  • - Monitor sales production, conversion rates, and account performance
  • - Prepare and present regular sales reports, forecasts, and commercial insights
  • Brand Representation & Marketing Collaboration
  • - Work closely with Sales & Marketing teams to ensure consistent luxury brand positioning
  • - Support PR campaigns, partnerships, media engagements, and promotional activations
  • - Contribute to storytelling and experiential positioning of the hotel
  • - Ensure sales messaging reflects Regent's understated luxury and experiential philosophy
  • Leadership & Talent Development
  • - Lead, mentor, and develop the Sales team to achieve high performance and commercial excellence
  • - Foster a culture of accountability, relationship-driven selling, and collaboration
  • -Support succession planning, coaching, and career development within the department
  • - Ensure strong engagement and alignment with hotel objectives
  • Financial & Budget Management
  • - Assist in developing and managing departmental budgets and sales expenses
  • - Drive revenue growth while ensuring efficient resource allocation
  • - Evaluate ROI of sales initiatives, travel, and partnership investments
  • - Ensure achievement of revenue targets and profitability objectives
  • Stakeholder & Owner Relations
  • - Maintain strong communication with ownership, corporate teams, and regional commercial leadership
  • - Support owner presentations, business reviews, and strategic planning discussions
  • - Collaborate with Operations teams to align commercial strategies with service delivery
  • Compliance & Standards
  • - Ensure adherence to IHG commercial standards, reporting systems, and brand guidelines
  • - Maintain compliance with contracting procedures and ethical sales practices
  • - Ensure accuracy and confidentiality in client and commercial data handling

Key Skills & Competencies

  • - Must have luxury hospitality sales leadership experience
  • - Exceptional relationship-building and networking capability
  • - Strategic commercial and revenue-driven mindset
  • - Strong negotiation, presentation, and communication skills
  • - Deep understanding of luxury guest expectations and travel trends
  • - Leadership capability with strong team development focus

Qualifications & Experience

  • - Bachelor's degree in Hospitality, Business Administration, Marketing, or related field
  • -10–15 years of progressive sales experience within luxury hotels or resorts
  • - Minimum 3–5 years in a senior sales leadership role
  • - International luxury hospitality exposure

Preferred Experience

  • Pre-opening luxury hotel experience
  • Strong network within luxury travel, corporate, and MICE segments
  • Experience with global luxury consortia and premium travel partnerships
  • Multi-market or regional sales exposure advantageous

Regent Brand Lens

  • Sales should reflect refined relationship-building, not transactional selling
  • Position Regent as a destination of understated luxury and curated experiences
  • Focus on attracting high-value, experience-driven, and globally connected clientele
  • Ensure commercial success while preserving brand prestige, exclusivity, and service integrity
  • Every partnership and account should strengthen Regent's reputation as a leader in luxury hospitality

Don't quite meet every single requirement, but still believe you'd be a great fit for the job We'll never know unless you hit the Apply button. Start your journey with us today.

More Info

Job Type:
Industry:
Function:
Employment Type:

Job ID: 152389285

Beware of Scammers

We don’t charge money for job offers