Typical Accountabilities

Launch Excellence
Assist line manager to build & execute launch capabilities development plan for all CFTs related to launch excellence. (Identify insights, analyze internal & external factors, build strategic plan, execute, monitor impact & adjust)
Assist line manager to build up & roll out Vietnam Launch Excellence framework align with global Launch excellence framework and follow up to ensure practical application from launch team
Monitor Launch process & prepare report to update with senior leader
Join in community across market which related to launch to identify best practice sharing suitable for Vietnam situation
Marketing capabilities
Assist line manager to build & execute Marketing capability development plan (Identify insights, analyze internal & external factors, build strategic plan, execute, monitor impact & adjust)
Creates a design and format of different training programs for MKT based on business needs. Develops programs considering global tools and practices
Strategic planning
Roll-out new BSP templates & ensure the new narrative is effectively communicated. Consolidate final approval BSP/BOP of all brands
Prepare & coordinate internal process for the annual BSP preparation.
Internal communication
Collaborate with trainer to develop internal communication plan.
Create contents in various formats for multiple communication channel such as: Email, group chat, fan page.
Cultivate enthusiasm and engagement across CFT for new launches & activities from marketing excellence & commercial academy team
Others
Manages the budget for development plans & trainings according to corporate demands and schedule

Qualifications, Experience & Skills Requirement

Education & Experience

Bachelor's degree in Marketing, pharmaceutical, or a related field.
5 years of experience in marketing, commercial excellence, communication, capability development, or strategic planning.
Experience working in cross-functional teams and managing multi-stakeholder projects & Exposure to launch planning or brand strategy development is a strong advantage.

Skills & Competencies

Strong strategic thinking and analytical skills, with the ability to synthesize insights and translate them into actionable plans.
Excellent project management and organizational skills, with attention to detail and ability to manage multiple priorities.
Effective communication skills, both written and verbal, with experience in internal communications and content creation.
High AI adoption is a strong advantage
Ability to work collaboratively across functions and influence without authority.

Mindset & Attributes

Proactive, self-driven, and solution-oriented.
Comfortable working in a fast-paced, dynamic environment.
Strong sense of ownership and accountability.
Passion for capability building and continuous improvement.

Date Posted

20-thg 1-2026

Closing Date

29-thg 4-2026

AstraZeneca embraces diversity and equality of opportunity. We are committed to building an inclusive and diverse team representing all backgrounds, with as wide a range of perspectives as possible, and harnessing industry-leading skills. We believe that the more inclusive we are, the better our work will be. We welcome and consider applications to join our team from all qualified candidates, regardless of their characteristics. We comply with all applicable laws and regulations on non-discrimination in employment (and recruitment), as well as work authorization and employment eligibility verification requirements.

Marketing Excellence Specialist/Manager