We're looking for a Creative Strategist with experience in multimedia or game creative production. You'll partner with UA and the creative team to produce high-performing ads and app store assets.

If you enjoy working on fun game creative projects, driving performance, AI tools, and continuous learning, this role is for you.

What You Will Do

Learn, Research & Planning
Play-test assigned games to understand USP, audience, and creative opportunities.
Research trends, competitors, and emerging AI-driven creative patterns.
Drive Agile cycle planning with clear hypotheses, success criteria, and weekly retros to improve speed and outcomes.
Creative Production Support:
Manage creative tasks end-to-end using Agile project management to ensure clarity, prioritization, and fast iteration.
Write actionable briefs, coordinate resources, and provide hands-on design support when needed.
Use AI tools to explore variations, accelerate production, and enhance visual quality.
Analysis & Insights
Review creative performance metrics and turn insights into actionable improvements.
Use AI-assisted analysis to detect patterns and identify new creative opportunities.
Maintain clear documentation of learnings, best practices, and references.
Collaboration & Communication
Work closely with UA to understand goals and creative needs.
Communicate progress, risks, and priorities clearly to stakeholders.
Align expectations with the Creative Lead and cross-functional partners.
Share AI workflows or useful findings with the team to raise overall capability.

QUALIFICATION

2+ years of creative production experience for gaming, mobile apps, performance marketing/digital marketing or advertising industry.
Strong research and analysis ability: able to study trends, competitors, play-test games, and extract actionable creative insights.
Project management skills: able to plan cycles, organize tasks, manage timelines, and coordinate designers/motion/playable resources.
AI learning mindset: familiar with or eager to adopt AI tools for ideation, variation, analysis, and workflow acceleration.
Strong visual understanding (composition, layout, pacing) and ability to give structured, actionable feedback.
Proven experience in reviewing creative performance metrics (CTR, CVR, IPM, CPI) and turning data into improvements.
Skilled in writing clear briefs, document learnings, and communicating effectively with cross-functional teams.
Proficient in core creative tools (Figma, Photoshop, After Effects, or similar) at a functional level.

Soft Skills

Able to work under fast iteration cycles and tight deadlines.
Strong ownership mindset—drives tasks to completion with accuracy and attention to detail
Open to feedback, proactive in asking questions, and comfortable sharing creative ideas.
Curious, adaptable, and eager to upgrade skills (AI tools, new editing techniques, creative trends).

DEVICE QUALIFICATION

PC or Macbook provided by the company.

What We Offer

We take care of our people — from meaningful reward to everyday experience at work Financial

Competitive salary, 100% pay during probation
Performance bonus with up to 30% of company profit shared — no cap
Full SHUI + premium private health insurance & annual check-up

Personal Well-being

12 days annual leave + 10 days paid sick leave
12 WFH days per year for when you need flexibility
9.4M VND yearly flexi-budget for your personal development
Free daily lunch (10+ options)
Snacks, drinks, and tea-time always available
Monthly/bi-monthly team bonding budget
Sports activities (badminton, football, etc.)

Personal Development

Company learning trips to top markets (Korea first, Japan next)
Sponsored access to international conferences & industry events
Modern equipment + AI tools to help you work smarter and grow faster

Consent Notice for Personal Data Processing

By applying to any position at Uplive, you acknowledge and agree that your personal data will be collected and processed for recruitment-related purposes. Please read the Consent Notice for Personal Data Processing carefully before submitting your application.
Thank you for your interest in joining Uplive!

How To Apply

Click the button or contact us at [email protected]

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

Creative Strategist (Game)