Position: Brand Marketing

Position type: Full-time

Working location: Dong Hoa, HCMC (near National HCMCU)

Working time: 8:30 AM – 5:30 PM (Monday to Friday)

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We are seeking talented brand marketing. Your main responsibility will be to focus on the Vietnam market; you will develop and execute creative marketing strategies to establish our company as a trusted partner for businesses seeking top-notch software solutions.

JOB DESCRIPTION

Develop and execute a comprehensive brand strategy aligned with the company's goals and objectives.
Plan, implement, and optimize integrated marketing campaigns to build brand awareness and drive lead generation.
Collaborate closely with sales and business development teams to ensure marketing initiatives effectively support lead and revenue goals.
Execute brand strategies to establish and strengthen the company's presence in the Vietnam software outsourcing market.
Monitor and analyze campaign performance, leveraging data insights to refine and improve outcomes.
Create and curate high-quality, market-relevant content tailored to the Vietnam audience.
Oversee the company's digital presence, including the website, social media channels, and other online platforms.
Develop and implement SEO strategies to enhance online visibility and search rankings in the Vietnam market.
Identify and secure speaking opportunities, industry events, and webinars for company representatives to showcase expertise.

REQUIREMENTS

Bachelor's Degree in Marketing, Business, or a related field.
Minimum of 4 years of experience in Brand Marketing or related marketing roles.
Previous experience in the IT outsourcing industry or a strong passion for the IT sector.
Proven ability to create compelling marketing content.
Experience in SEO marketing with a focus on B2B market.
Strong ability to identify and adapt to emerging market trends.
Proven ability to apply AI tools and technologies to improve marketing efficiency, including content generation, campaign optimization, and data-driven decision making.
Excellent interpersonal and communication skills.
Fluent in English, both written and verbal.

BENEFITS:

13th month salaryis based on exact time available monthly working at INNOTECH.
Budget for team buildingeach quarter/kick-off project.
Premium Health Care Packagefor all employees.
Laptopand monitor are provided.
Performance bonusplan.
Employee referral bonus:2,000,000 – 10,000,000 (depend on level / roles)
Holiday celebrations.
Teambuilding events.
AnnualCompany Trips/ Year-End Party.
Sport activities.
Support forlearning and certificates.
Values are driven, an international working environment, and agile culture.

Brand Marketing Specialist