Job Summary

Strategy

Lead deep-dive analyses to identify root causes, business opportunities, and performance gaps. Translate data into meaningful insights that inform strategic decisions and improve customer value and operational efficiency.
Build and maintain statistical models for ongoing and ad hoc analysis to support performance management and business planning.
Partner with cross-functional teams to frame business questions and deliver data-driven answers.
Contribute to WRB data and analytic strategy and capability to ensure alignment to priority business objectives
Explore and develop data monetization solutions that provide ROI to WRB
Use data, analytics and insights to identify cost efficiency and process improvements opportunities across WRB
Awareness and understanding of the Group's business strategy and model appropriate to the role..

Business

Partner with business to drive Customer, Product & Portfolio Analytics support for the business opportunities across life cycle.
Empowering self-service analytics: Build intuitive dashboards and manage scalable data models that help teams access and explore data independently.
Solving business problems with insights: Apply analytical thinking to uncover patterns, trends, and root causes that drive business performance and customer value.
Scaling intelligence with ML & Data Sciences: Leverage machine learning and AI to address unknown-unknowns, automate decision-making, and unlock new opportunities at scale.
Managing cross-sell & up-sell programs, customer leads management process for sales.
Use data driven insights recommend improvements to current programs. .
Campaign management process for all the business activities from lead generation process to post implementation review.
Data centralization, governance & integrity process control management.
Ensure Compliance to group policies and regulatory requirements
Awareness and understanding of the wider business, economic and market environment in which the Group operates

Key Responsibilities

Processes

Design and maintain scalable, automated data models and dashboards that empower business users to explore data and make informed decisions independently. Champion and build automation in all solutions.
Analyze complex datasets using scripting languages (e.g., SQL, Python) to uncover trends, patterns, and performance drivers.
Develop visualizations and reports that support data storytelling and enhance understanding of business-critical metrics.
Collaborate with stakeholders to define analytical needs and translate them into actionable data solutions.
Responsible for executing, supervising and improving the retail data analytic processes.

People & Talent

Lead through example and build the appropriate culture and values. Set appropriate tone and expectations for their team and work in collaboration with risk and control partners.
Ensure the provision of ongoing training and development of people and ensure that holders of all critical functions are suitably skilled and qualified for their roles ensuring that they have effective supervision in place to mitigate any risks.

Risk Management

Act as the data risk control owner under the Group's Risk Management Framework (including relevant Operational Risk Framework ownership for data risk as applied to WRB Vietnam.
Identify key risks and issues across Retail Analytics team and work collaboratively to put in place appropriate controls and measures.

Governance

Awareness and understanding of the regulatory framework, in which the Group operates, and the regulatory requirements and expectations relevant to the role.
Ensure Compliance to group policies and regulatory requirements

Regulatory & Business Conduct

Display exemplary conduct and live by the Group's Values and Code of Conduct.
Take personal responsibility for embedding the highest standards of ethics, including regulatory and business conduct, across Standard Chartered Bank. This includes understanding and ensuring compliance with, in letter and spirit, all applicable laws, regulations, guidelines and the Group Code of Conduct.
Effectively and collaboratively identify, escalate, mitigate and resolve risk, conduct and compliance matters.

Key stakeholders

WRB Head Data & Digital
WRB Vietnam Products & Segments
WRB Vietnam Sales channels
WRB Vietnam operations
WRB Vietnam Risk

Other Responsibilities

Embed Here for good and Group's brand and values in WRB Vietnam Perform other responsibilities assigned under Group, Country, Business or Functional policies and procedures; Multiple functions (double hats);

Skills And Experience

Data programming skills such as Python and SQL
Business Analytics:
Acts as key trusted advisor to the business in defining business needs and requirements, and solutioning on business issues to be solved.
Guides others in applying appropriate statistical concepts and techniques to analyse business problems and opportunities.
Applies predictive modelling techniques to interpret rewards vs risks of recommendations to support business decision making.
Reviews analysis to ensure insights and recommendations produced are sound and that the business function's financial, performance and operational data are holistically accounted for.
Presents business performance insights and recommendations to senior management.
Makes recommendations regarding improvement of business analytics practices, processes and technologies.
Data Monetisation:
Provides strategic guidance on the methods of monetising direct and indirect data sources.
Develops innovative data and analytics processes and systems to support the leveraging of various types of data monetisation in the Bank.
Drives the implementation of various types of data monetisation and capitalises the use of data across the Bank's core functions.
Understands and considers the risks and implications of data monetisation for the Bank.
Impact Measurement:
Develops impact measurement targets for plans, events and/or campaigns organised in line with industry benchmarks.
Develops systems and guides others in the usage of relevant methods and/or liaising with the right stakeholders to collect and process data tied to the metrics.
Evaluates techniques and which contexts they may be best applied in, and provides solutions to address challenges in impact measurement.
Ensures appropriate metrics are being measured to determine the effectiveness of plans, events or campaigns in driving business results in line with the Bank's goals, strategies and priorities.
Quantifies impact and supports integration of impact outcomes when making financial management decisions.
Recommends improvement efforts to plans, events and/or campaigns organised to drive intended business results.
Operational Risk:
Develops operational risk mitigation plans and reviews risk response activities.
Supports the development of the Bank's operational risk policy (i.e., enterprise risk strategies and business continuity planning)
Monitors and anticipates movement in the market such as legal and technological changes, and determines if mitigative actions are required.
Recommends course of action on the Bank's financing / investing activities and decisions based on operational risk analysis insights and Bank's risk appetite.
Guides others in applying the right operational risk measurement techniques to measure and analyse the Bank's exposure to such risks.
Statistical Analysis:
Applies advanced statistical techniques to develop statistical models that solves complex business problems.
Advises business stakeholders / clients on making business decisions based off results produced by a statistical analysis.
Guides others in constructing research designs and statistical experiments, and the application of appropriate statistical techniques to answer different business problems.
Guides others in conducting statistical analysis and interpreting results and advise the businesses on solutions.
Project & stakeholder management and communication skills.

About Standard Chartered

We're an international bank, nimble enough to act, big enough for impact. For more than 170 years, we've worked to make a positive difference for our clients, communities, and each other. We question the status quo, love a challenge and enjoy finding new opportunities to grow and do better than before. If you're looking for a career with purpose and you want to work for a bank making a difference, we want to hear from you. You can count on us to celebrate your unique talents and we can't wait to see the talents you can bring us.

Our purpose, to drive commerce and prosperity through our unique diversity, together with our brand promise, to be here for good are achieved by how we each live our valued behaviours. When you work with us, you'll see how we value difference and advocate inclusion.

Together We

Do the right thing and are assertive, challenge one another, and live with integrity, while putting the client at the heart of what we do
Never settle, continuously striving to improve and innovate, keeping things simple and learning from doing well, and not so well
Are better together, we can be ourselves, be inclusive, see more good in others, and work collectively to build for the long term

What We Offer

In line with our Fair Pay Charter, we offer a competitive salary and benefits to support your mental, physical, financial and social wellbeing.

Core bank funding for retirement savings, medical and life insurance, with flexible and voluntary benefits available in some locations.
Time-off including annual leave, parental/maternity (20 weeks), sabbatical (12 months maximum) and volunteering leave (3 days), along with minimum global standards for annual and public holiday, which is combined to 30 days minimum.
Flexible working options based around home and office locations, with flexible working patterns.
Proactive wellbeing support through Unmind, a market-leading digital wellbeing platform, development courses for resilience and other human skills, global Employee Assistance Programme, sick leave, mental health first-aiders and all sorts of self-help toolkits
A continuous learning culture to support your growth, with opportunities to reskill and upskill and access to physical, virtual and digital learning.
Being part of an inclusive and values driven organisation, one that embraces and celebrates our unique diversity, across our teams, business functions and geographies - everyone feels respected and can realise their full potential.

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