Gleads Vietnam is a technology-driven digital marketing and IT solutions company that helps businesses accelerate growth through innovative digital experiences. We deliver end-to-end solutions across website development, branding, digital marketing, creative production, and performance-driven campaigns, combining technology, creativity, and data to achieve measurable business results. With a regional presence in Vietnam and Singapore, Gleads is committed to empowering businesses with scalable, customer-centric solutions while fostering a culture of innovation, collaboration, and continuous growth.

Responsibilities

Plan, execute, and monitor integrated brand communication campaigns across multiple channels, including digital, social media, PR, events, and offline activations.
Develop and implement brand content plans aligned with the overall marketing strategy and business objectives.
Collaborate with cross-functional teams (Design, Sales, Growth, and other stakeholders) to strengthen brand identity and ensure consistent brand execution.
Create, manage, and update brand assets and marketing collateral, including articles, videos, brochures, POSM, banners, presentations, and other communication materials.
Ensure consistency in brand messaging, visual identity, and tone of voice across all marketing channels and customer touchpoints.
Conduct market research, gather customer insights, and analyze industry trends to identify opportunities and recommend initiatives that enhance brand positioning.
Track, analyze, and report on branding campaign performance.

Qualifications

Bachelor's degree in Marketing, Communications, Business Administration, Economics, Finance, International Business, or a related field.
At least 3 years of experience in Brand Marketing, Brand Communications, or Integrated Marketing.
Experience in branding for B2B corporate services is highly preferred.
Strong experience in content development, campaign execution, and managing brand identity across both digital and offline channels.
Proficiency in visual content creation, including developing key visuals and marketing collateral.
Experience with design tools such as Adobe Creative Suite or Canva is a plus.
Experience in video editing, including leveraging AI-powered tools to create engaging content for social media, events, and employer branding initiatives.
Strong written and verbal English communication skills.

Working Hours

Monday - Friday
9AM - 5.30PM

Apply through LinkedIn or email us at [HIDDEN TEXT]

Title: [Gleads] - Name - Senior Brand Executive