Are you a strategic and results-driven sales professional with strong automotive market knowledge Do you enjoy turning business insights into effective sales strategies and programs Are you passionate about driving retail performance, ensuring product availability, and working closely with regional stakeholders, dealers, and cross-functional teams to achieve sales targets If so, we encourage you to apply for the position of Senior Manager, Retail Management & Planning.

Key Responsibilities

Sales OP, SP & KUFRI Planning

Lead annual OP, SP, and monthly KUFRI planning to ensure alignment between sales demand and product supply.
Coordinate with MO, SEA1, HUB/MSO, and Product Teams to optimize forecasting accuracy, product availability, and new product launch readiness.
Monitor dealer orders, CKD production plans, and vehicle allocation to support sales target achievement.

Sales Target Achievement

Translate annual business plans into actionable sales targets, KPIs, and performance measures.
Develop and monitor sales targets by product, dealer, region, and timeline.
Analyze dealer performance and drive improvements in sales processes, order management, stock allocation, and retail effectiveness.
Collaborate with Marketing to support product launches and sales campaigns.

Sales Program Development

Develop and manage the annual sales promotion calendar based on customer insights and business priorities.
Design sales campaigns, incentive programs, and partnerships with banking, insurance, and DFS partners to drive retail performance.
Manage sales program budgets, approval processes, dealer meetings, and sales contests.
Evaluate campaign performance and continuously optimize future programs.

Sales Program Execution

Ensure effective communication and deployment of sales programs across dealers, field sales teams, and customers.
Manage campaign materials, customer communications, and program implementation.
Monitor sales results, program KPIs, reimbursements, and discount budgets to maximize return on investment and sales performance.

Business Insights & Market Analysis

Analyze customer, sales, dealer, and market data to identify opportunities and support business planning.
Develop insights into customer behavior, buying journeys, and competitive trends.
Provide actionable recommendations to support sales strategies and business growth.

Dealer Retail Marketing Support

Consult dealers on retail marketing activities to improve lead generation, customer conversion, and retail performance.
Collaborate with dealers, Field Sales, and Marketing teams to ensure effective execution of sales and marketing initiatives.

Team Leadership & Capability Development

Coach and support team members to achieve business objectives and career goals.
Identify capability gaps and drive individual development plans.
Build a strong talent pipeline and foster a high-performance team culture.
Monitor team performance and development progress.

Requirements:

Education & Experience

University degree in Economics, Business Administration, Marketing, or equivalent.
Minimum 8 years of working experience in Sales and Marketing within the automotive industry.
Strong experience in sales planning, sales operations, demand planning, sales program development, and dealer performance management is preferred.
Experience working with regional stakeholders, dealer networks, and cross-functional teams is an advantage.

Knowledge & Skills

Good knowledge of the automotive market and sales business.
Strong strategic thinking, analytical, planning, organizational, and negotiation skills.
Excellent business judgment and problem-solving capabilities.
Strong communication and presentation skills.
Good command of English, both written and spoken.
Proficient in Microsoft Office applications, especially Excel, PowerPoint, and Word.
Good interpersonal skills with a high team-work spirit.
Confident and able to work independently.
Able to work effectively under high pressure.
Willing to travel when required.

Join us and play a key role in driving sales performance, strengthening dealer success, and supporting sustainable business growth for Mercedes-Benz Vietnam.

Deadline for application: 27 July 2026

IMPORTANT NOTE: Mercedes-Benz Vietnam Co. Ltd. (MBV) has ONLY ONE official career website: Job search | Mercedes-Benz Group > Careers > Job search. For information and to apply for positions at MBV, please use the above link. Applications sent via email will not be valid. Please always double-check the web address before applying for a job or sharing your CV and be aware of fraudulent cases that ask applicants to submit documents, pay money, or provide personal information. We, Mercedes-Benz Vietnam, are completely unrelated to these fraudulent actions.