Responsibilities
The e-commerce industry has seen tremendous growth in recent years and has become a hotly contested space amongst leading Internet companies, and its future growth cannot be underestimated.

With millions of loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users. We are looking for passionate and talented people to join our product and operations team, together we can build an e-commerce ecosystem that is innovative, secure and intuitive for our users.

In this role, you will be responsible for developing categories and the corresponding sub-categories by building a robust team, conducting prioritization of sub-categories, lead identification, lead generation, acquisition, incubation, and performance improvement & management. Join us as we drive the future of e-commerce here at TikTok.

Roles & Responsibilities:
- Map category and sub-categories landscape, and define priority on which segment to be developed in collaboration with the merchant and merchandise strategy team
- Define a go-to-market strategy for a category/sub-category
- Plan, execute, and maintain category performance (from acquisition to incubation and development)
- Build a robust team and manage a collaborative and goal-oriented team culture
- Work with the Key Account service team and external service vendors to develop key accounts, and work with the Seller Development and Growth team to build a clear roadmap to manage long-tail sellers
- Come up with initiatives to continuously improve the business edge

Qualifications
Minimum Qualifications:
- Minimum Bachelor's degree or above
- Solid experience in relevant categories, with strong networking to brands and big merchants; social media savvy
- Good interpersonal skills, strong logical thinking, and analytical skills
- English proficiency

Preferred Qualifications:
- Collaborative and open to changes and challenges
- Well connected to big players within the industry

About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

Why Join Us
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.
We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an Always Day 1 mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.

Diversity & Inclusion
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

Senior Category Manager - TikTok Shop - Vietnam