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Job Description:

Define strategy, roadmap, and drive execution for ShopeeFood campaign (Big/ Thematic Campaign, Livestreams,Growth projects…) (Monthly level)
Manage campaign KPIs and coordinate with other teams to ensure performance result
Proactively finding out Food & promotion insight, user's journey & behavior, to increase the efficiency of ongoing projects.
Work closely with a diverse team such as business developer team, designers, operation team, campaign team in a fast-paced environment to execute relevant tasks & ongoing projects.
Proactively spot trends and research new methods and social media channels to apply for ShopeeFood to improve users engagement
Leverage analytical tools: Social listening tool, Facebook insight and Ads Manager to monitor & evaluate the effectiveness of channels.
Develop and contribute innovative ideas across various areas, including social media content, large-scale social activities, and creative content for ShopeeFood campaigns and projects
Experience in social media ads including and not limited to (Facebook, Instagram and TikTok)
Do other tasks assigned by the line manager

Requirements:

Graduated from University and have at least 1 - 2 year of experience in the social media field
Have a passion for the F&B industry
Strong work ethic, multitasking, and performance-driven
Reliable, self-discipline, detail-oriented, responsible, and good team player who enjoys a fast-paced environment
Know about performance media
Expert in Google Slides and Google Sheets.
Good command of English in Reading and writing.
Willing to learn new skill sets to support campaigns success.

Social Media PMO Associate, ShopeeFood