VP of Marketing

8-11 years
Job Description

This isn't just a job - it's the opportunity to help lead the digital revolution in Myanmar.s vision is to connect all Myanmar citizens with an accessible social platform. You will be the person to help us turn that into reality. We are searching for someone who is passionate about technology, social networking, community building, and analytics. You will create, lead and launch creative marketing initiatives both online and offline. We require a great leader who can build a high performing marketing team that can plan and execute our offline events, digital marketing and the ability to work with servicing the needs of our partners and clients. Creativity and outside of the box thinking is a must! You will need to delve into the Myanmar market to assess the most effective forms of marketing, user acquisition and spreading brand awareness in this new and untapped market. There's never a dull moment at- come join and see what everyone in Myanmar is talking about.
This job is based in Yangon, Myanmar.

  • Strategic planning, operations and the ability to execute to ensure all marketing campaigns are aligned with company goals and visions.
  • Envision and create new ways to engage with our audiences online, manage our Community Managers.
  • Generate awareness for thebrand, through social media, PR, events, cross-promotion opportunities, and networks.
  • Constantly explore new and creative opportunities to attract more users.
  • Create and implement launch campaigns, as well as optimize creative, targeting and messaging.
  • Improve our presence online ensuring our websites are always updated and a reflection of our brand.
  • Identify our target audience, supporting the product team throughout the development of new functionality and games.
  • Manage content creation and marketing assets alongside our Community and Product teams.
  • Manage SEO, PPC and other programs that drives end user registration.
  • Provide analytic insights and reports and ensure all marketing efforts are measurable.
  • Collaborate with companies to integrate social media and online marketing campaigns and provide measurable results.
  • Analyze data to make appropriate recommendation on the type of promotions, campaigns, and marketing efforts for better return on investments.
  • Work with the rest of the executive team to provide strategic recommendations based on key finding and expertise.

Minimum qualifications
  • Bilingual: English is mandatory and Myanmar is a huge bonus.
  • 8+ years of experience in marketing from either agency or client side.
  • Experienced in launching successful marketing campaigns and creating buzz on a global scale.
  • Extensive experience in digital marketing, including mobile marketing, App Performance Marketing (acquire, grow, retain).
  • Excellent problem solving and strong qualitative and quantitative analytical skills.
  • Experienced with analyzing data and KPI/Metrics to make recommendations and identify key opportunities.
  • Excellent project management skills experience working in a very fast paced, deadline-oriented environment while maintaining acute attention to detail.
  • Knowledge in various social media platforms and stay on top of industry news and trends.
  • Ability to juggle multiple projects at one time and work with a sense of urgency.
  • Ensure all deadlines are met and deliverables are top notch.
  • Self-motivated and flexible as we are a startup therefore things move really quickly.




Job Source: e27.co

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