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Shopee Ads Team Lead

5-7 years
Not Specified

Job Description

We are seeking an innovative and results-oriented business leader to head our Shopee Ads team in Vietnam. The team will be responsible for launching and driving the adoption and maximize the revenue of Shopee Ads, a key revenue generator. Shopee Ads is our in-house advertising solution that enables sellers to grow their business on the Shopee platform by increasing exposure for their products and shop.
Job Description:
  • Lead sales, marketing, and operations for Shopee Ads.
  • Build up the team and processes to grow adoption and use of Shopee Ads
  • Work with Regional team to plan and implement initiatives to help our key seller segments succeed with Ads
  • Lead or input into ongoing market and user research for paid ads usage (quantity and quality). These insights will help give directions to product and business teams on challenges and new opportunities within the business
  • Equip front-line teams (sales, marketing, operations, and customer support) with product training, product communications, sales narratives, and value props to enable further adoption of Shopee Ads solutions.
  • Collaborate with business units on joint marketing activity and develop Shopee Ads own marketing programs
  • Identify and recommend marketing opportunities, automation, and measurement that must be built into product development and drive adoptions
  • Maintain close relationships with cross-functional teams to drive the execution of product launches, product iteration, and ongoing usage of key features

  • Bachelor's degree with 5-7 years of marketing experience using broad marketing mix, management consulting experience, or customer/commercial focused product experience
  • Has driven consumer growth and engagement in large consumer internet or advertising companies in a product or marketing function.
  • Has experience in B2B Ads marketing or has extensive experience in ads sales
  • Experienced/ Technical knowledge of Paid Ads Service or Performance Marketing
  • Has a strong cross-functional leadership track record
  • Experience leading a team and track record of driving impact
  • Data-driven & structure/ logical thinking
  • Entrepreneurial mindset and a can-do attitude
  • Fluent in written and spoken English and Vietnamese

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